{"version":"1.0","provider_name":"Email vendor selection","provider_url":"https:\/\/www.emailvendorselection.com","title":"What we learned selecting an ESP Partner: Work Backwards - Email vendor selection","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"dNMPvu0fQd\"><a href=\"https:\/\/www.emailvendorselection.com\/selecting-an-esp-partner-work-backwards\/\">What we learned selecting an ESP Partner: Work Backwards<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.emailvendorselection.com\/selecting-an-esp-partner-work-backwards\/embed\/#?secret=dNMPvu0fQd\" width=\"600\" height=\"338\" title=\"&#8220;What we learned selecting an ESP Partner: Work Backwards&#8221; &#8212; Email vendor selection\" data-secret=\"dNMPvu0fQd\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/www.emailvendorselection.com\/wp-content\/uploads\/2012\/05\/work_backwards_select_esp_partner1.png","thumbnail_width":200,"thumbnail_height":125,"description":"A few weeks ago I wrote a post that talked about some of the areas you needed to consider when starting off on that journey of selection of \u00a0a new Email marketing vendor. Having gone through that process I thought it might be useful to share some of the issues that cropped up during the [&hellip;]"}