Today, we’re looking at 19 AI writing assistants with email writing functionality and the best practices to get results using them.

19 Best Email Writers Overview

“AI writes the content and paints the picture of whatever may be in your mind.  Writers and designers need to pivot, says Aaron Beatty. Embracing these tools as a starting point for their human intuition to enhance. It should move the entire industry forward.” (emailmonday)

49% of B2B marketers use generative AI to create emails. With AI email writers, you can shorten the email creation process. While the outputs of AI email writing tools are not perfect, they are effective in assisting human writers to save time, overcome writer’s block, and generate ideas.

AI email writing tools come in different shapes and sizes. AI email writers built specifically to help you write emails faster. And marketing platforms with AI email writing features. This article looks at both so you can see what’s out and what’s right for you.

These are the best standalone AI email writers:

And these are the best marketing platforms with AI email writing:

What is an AI Email Writer?

An AI email writer is an email writing tool that uses artificial intelligence to generate email copy.

AI email writers fall under a category of artificial intelligence called Natural Language Processing, or NLP. NLP uses a technology called Large Language Models (LLM). LLMs are algorithms that analyze how language works. The most famous LLM is OpenAI’s Generative Pre-trained Transformer or GPT model. It’s the LLM that powers most AI email writers.

14 Best Standalone AI Email Writing Tools in 2026

1. WriteSonic — Best for writing cold emails

Writesonic is an AI writer for SEO-friendly blogs, social media posts, Facebook ads, Google ads, and Shopify. And it has an email writer, too.

It’s one of the most user-friendly AI tools for creating emails. Its email copy tools include a subject line generator, cold email generator, and call to action generator.

WriteSonic has an email V2 page, your working space for generating emails. This V2 page lets you enter details like the recipient’s name, position, email description, language, and email type. You’ll get email copy variations based on these inputs.

The email copy generator can write emails in 25+ languages.

WriteSonic’s pricing starts at $12.67/month for 1 user and 200K words. That’s using GPT-3.5. You can use GPT-4.0 for the same price for 33K words. The Unlimited plan starts at $16 a month with no word limit. There is also a free version with 10,000 words.

Try WriteSonic

2. Rytr — Best value for money

Rytr is an AI writing tool with an email writing assistant that writes sales and marketing emails. 

The first step is to select a language from 30+ languages. Next, you choose the tone of your email from 20+ tones. The third step is to pick a use case, there’s 1 for email. And in the last step, you add the keywords, phrases, or titles and Rytr will generate the email for you.

There are over 40+ use cases in Rytr with different content types that you can pick.

Rytr pricing starts at just $9 a month for 100k characters a month. There’s also a free plan with 10,000 characters a month.

Get started with Rytr for free

3. Scalenut — Best for writing sales email copy

Scalenut is an AI content generator and SEO optimization tool. Sales email generation is part of its AI tools. The Scalenut email writer is for generating sales copy only. It’s simple to use in 4 easy steps:

Input your brand name and a description to explain your value proposition. Next, you add context to include in your email. 

Finally, add the sender’s designation and click generate. Mention the designation of the email’s recipient, and let Scalenut’s AI produce results.

Scalenut pricing starts at $39 a month. For that, you can generate 100,000 words and create 5 SEO articles. There is a 7-day free trial.

Try Scalenut here

4. CopyAI — Best for cold email generation

CopyAI is a popular copywriting platform with over 10 million users worldwide. It has 30+ different email marketing templates.

The AI email writer analyzes your audience, brand voice, and goals to write email subject lines, email content, and CTAs. It has a tool for writing marketing emails to tell your audience about your product.

Copy.ai writes personalized cold emails with its free LinkedIn-powered cold email generator. It’s easy to try, all you need is to fill in your LinkedIn URL and offer a description.

CopyAI pricing starts at $49 a month for 5 users and there are no limits on word count or number of projects. There is a free plan with 2,000 words a month.

Get started with Copy.ai for free

5. AnyWord — Best for email copy analysis

AnyWord is an AI email writing tool for marketers to create engaging email campaigns, cold emails, and subject lines. 

It has 7 templates for emails, an email copy generator, predictive performance scores, and a rewrite tool. 

The predictive performance score in AnyWord predicts how well the email copy will perform. This score is a standout feature of AnyWord. You can also rewrite on AnyWord to improve email content to suit your brand voice and writing style.

Anyword pricing starts at $39 a month for 1 user. There are no limits on how many words or articles you can write or edit. There’s a free 7-day trial.

6. Hypotenuse — Best for ecommerce emails

Hypotenuse is an AI writing software that generates emails, blog articles, ads, and product descriptions. The AI email writer has brand customization to align copy with your brand and target audience.

Hypotenuse’s key features include HypoChat, Subject Line Generator, and Email Generator.

All you need is to type in the title of your email and provide context to generate subject lines. HypoChat is Hypotenuse’s AI chatbot for email responses. The AI responds to your prompt and uses the information to generate email ideas and craft full emails.

One of the standout features of Hypotenuse is the Shopify integration. Once connected, you can import your product data into Hypotenuse’s batch generator. And it will generate hundreds of optimized descriptions in minutes. You can use these descriptions in your email promotions. Find the best email marketing tools for Shopify here to send your ecommerce email campaigns.

Pricing starts at $15 a month for 20,000 words. There is a 7-day free trial.

7. Jasper — Best for email content creation at scale

Jasper is an AI-powered writing assistant that helps businesses create marketing content, such as blog posts, social media posts, sales emails, and website copy. 

It has an email writer that can write email subject lines and email copy. All you need to do is to input your prompt and make suggestions. Your prompt should include the subject line, CTA, and a content summary.

If you want Jasper to suggest email subject lines, enter your company or product’s name, brand voice, and the goal of your email. Jasper will generate a list of email subject lines you can use or tweak to fit your needs.

There are over 50+ templates and you can customize these to maintain your brand tone and style. Jasper has a convenient Chrome extension to add AI writing to any website, Gmail, and Google Docs.

Pros

• 50+ templates, including email marketing templates 
• 25 languages
• Support for Grammarly 

Cons

• The plagiarism checker costs an extra

Jasper’s plans start at $39 per month for 1 user. Team accounts cost $99/month for 3 users. There is a 7-day free trial to test the platform.

Try Jasper here

8. Lavender – Best for AI email writing suggestions

Lavender is an AI sales email writer and assistant for sales email writing. Sales teams use Lavender to write emails and create email responses faster.

The AI email coach analyzes your emails and helps you improve the writing style and tone of your emails. It learns from emails that get positive replies and suggests ways you can improve your campaigns. The email coach gives you a rating between 1-100 and detects tones in your emails.

Lavender has a personalization assistant that can scrape your recipient’s information on LinkedIn and use it to improve the quality of your outreach.

It has a free forever plan, and paid plans start at $29 per month with unlimited emails, unlimited personalization, unlimited features, unlimited AI recommendations, mobile optimization, and chat support.

9. Flowrite – Best for inbox integrations

Flowrite is an AI writing tool designed to help users write emails. It’s best for customer support reps and HR/recruiting specialists.

It’s compatible with popular personal inbox providers like Gmail and Yahoo and has a browser extension. Flowrite has an AI template gallery with 20+ common emails featuring general templates, pre-meeting emails, sales prospecting, and demo invitations.

Flowrite organizes messages by use case or context. There are marketing, customer service, and sales templates. It has built-in prompts to help users generate highly personalized emails with names, greetings, and sign-offs.

One of its standout features is that it works directly in Gmail, Outlook, LinkedIn, and other platforms to improve your workflow.

Flowrite has an instant reply feature on Gmail. When responding to an email, Flowrite generates personalized suggestions created to match the received email, your role, and how you typically communicate. Users can tweak emails based on these suggestions.

Flowrite has a 14-day free trial. Paid plans start at $5 per month for 15 messages, $15 per month for 150 messages, and $30 per month for unlimited messages.

10. Grammarly — Best for error-free email writing

Grammarly is an AI writing software with over 30 million daily active users. It’s one of the most popular text correction and writing tools.

GrammarlyGO offers text generation including an AI email writer to help you quickly draft emails. 

With the Grammarly Chrome extension, you can look through suggested edits and make corrections in your email client.

Grammarly is free to use for checking basic correctness and clarity. And you get 100 GrammarlyGO prompts a month for free. The Premium plan costs $12 a month for 1000 prompts and grammatical consistency, engagement, and fluency tools.

11. ChatGPT — Best for AI-powered research

ChatGPT is the most popular AI writer in this article. It’s run by OpenAI, the people behind the GPT family of large language models. GPT models drive many of the services mentioned in this article. ChatGPT is simply OpenAI’s interface.

With its chatbot interface, you can generate written content of any type. Compared to other AI email writers, it doesn’t focus on email composition. You ask it a question or tell it something you want it to write. If you’re looking for more specialized tools, check out our review of the best ChatGPT alternatives.

For example, you can ask ChatGPT to suggest 5-6 email subject lines or CTAs.

ChatGPT is free to use. The Plus plan starts at $20 per month. Responses can be slow when it gets heavy traffic and paid plans have priority access. 

12. CloserCopy — Best for multi-language support

ClosersCopy is an AI email writer to craft business emails and newsletters. It doesn’t use the GPT language models as many other tools in this list. If you’re looking for something different from the mainstream, ClosersCopy is worth a shot. 

It has a drag-and-drop copy builder to write content, like emails, text blocks, and CTAs.

One of the advanced features of CloserCopy is its copy emotion analysis. This helps identify and adjust the emotions in your copy. ClosersCopy has a spam analysis feature to check for words often flagged as spam by email providers.

It supports 128 languages. So, it’s a truly global AI copywriting tool. It also has great in-app support, with handy video tutorials. Plus, an active community of fellow users.

Paid plans start at $49.99 monthly for 2 users and 300 AI generation ‘runs.’ There are no limits on higher plans. There is no free version, just a 14-day money-back guarantee.

13. Yet Another Mail Merge AI email writer — Best for personalization and AI writing for Gmail

Yet Another Mail Merge (YAMM) is an email tool to send personalized mass emails with Google Sheets and Gmail.

YAMM also has an AI email writer. Input the topic of your email, choose a tone and a writing style, and click Generate to get your email copy. The recipient field is optional. Here you can select age ranges, business, private, and education recipient types. You can also add 600 characters of additional details to tweak the output.

YAMM works for birthday emails, welcome emails, and discount emails. In total, they have 37+ email examples. You can personalize subject lines, email body, links, images, and attachments to make your emails effective.

The YAMM email writer is free to use. YAMM pricing starts at $25 per month for 400 recipients per day. There’s a free plan with all the basic features and 50 messages per day.

14. Hyperwrite — Best for writing email responses

Hyperwrite is an AI tool that helps you write, rewrite, generate speech, respond to emails, and edit content. Its standout feature for emails is the email responder tool. It takes incoming emails and a shorthand response to generate an email reply. There are AI templates for marketing emails and subject lines.

All you need to do is describe what you want to include in your email and the goals you want to achieve. You can go back and tweak the prompt to get different results.

To use the subject line generator, input the email body and the goal of your email to provide context for the AI. Click the ‘Generate’ button, and the AI will create a subject line based on your input.‍

Hyperwrite pricing starts at $19.99 per month for 200 assistant credits. A credit is 1 assistant message or 10 browser actions. HyperWrite has a limited free plan but they don’t have info about the limits on their site. 

5 Best Marketing Platforms with AI Email Writing

1. HubSpot — Best marketing and sales platform with AI writing

HubSpot is a marketing, sales, and CRM platform with built-in AI email writing for both marketing campaigns and sales outreach. You can use its AI to write marketing emails, sales emails, follow-ups, and subject lines directly inside the email editor or sales tools.

The AI works inside HubSpot’s drag-and-drop email editor. You add a prompt describing your goal, audience, and tone, and the AI generates email copy you can edit or regenerate. 

For sales teams, HubSpot’s AI helps write one-to-one sales emails and sequences, using CRM data like contact properties and deal stage to personalize the message.

HubSpot also includes AI tools beyond email writing. You can use AI to write blog posts, landing page copy, CTAs, and chat replies, and to summarize CRM records and email threads. These features make it easier to keep your email messaging aligned with the rest of your marketing and sales content.

HubSpot has a free plan that includes email marketing, a CRM, basic AI email writing, forms, and contact management, with 1,000 contacts and 2,000 emails per month. HubSpot prices with AI email writing start at $20/month and include higher email send limits, sales email tools, automation, personalization using CRM data, and access to AI for marketing and sales content.

Get started with HubSpot for free or read our full review

2. MailerLite — Best simple email marketing tools with AI

MailerLite is a simple and effective email marketing software with AI email writing. The AI writing assistant and subject line generator use the GPT models.

The email editor is the main playground, with over 20 pre-built content modules. It has AB testing to experiment with variations of AI-generated content. Try different styles and messaging to discover what works the best.

One of the standout features of MailerLite is its integration with Canva. You add your designs from Canva to MailerLite with 3 clicks.

MailerLite has a forever free plan with 500 subscribers, 12,000 monthly emails, 1 user, the AI writing assistant, a drag-and-drop editor, a pop-up editor, and an email automation builder.

MailerLite’s Growing Business plan starts at $10.00/month with AI features, 500 contacts, unlimited monthly emails, 3 users, and 24/7 email support.

Try MailerLite for free or read our full review

3. Brevo — Best for writing subject lines

Brevo is an email marketing and sales software with an AI email assistant that generates email copy and subject lines. 

To use Brevo for subject lines, enter your campaign’s main topic or keywords in the text field to help Brevo’s AI understand your prompt and generate your email content. You can add a maximum of 120 characters.

Brevo will give you subject line suggestions. Click Start to generate suggestions and check through the suggestions to find your best fit.

You can personalize your subject line using one of your contact attributes, such as your recipient’s name. 

In the Brevo drag-and-drop editor, there’s an AI tab in the left sidebar. You can use it to create from scratch or edit existing content.

Brevo has a packed free plan that includes the AI assistant. Brevo pricing starts at $9 per month (billed annually at $8.08/mo).

Get started with Brevo for free or read our full review

4. GetResponse — Best funnel building and AI combo

GetResponse is a marketing automation platform with email marketing at its core. The GetResponse team released the AI subject line and email generator in August 2023. Both use OpenAI’s GPT-3 technology.

The AI subject line generator helps you create subject lines for your email campaigns. It’s a very simple tool. Add keywords about your email, your business type, if you want to include emojis or not, and hit “Generate”. You’ll get 5 subject line variations to choose from or AB test.

Generating emails starts with adding keywords and selecting a business type. You’ll also need to describe the target audience and choose an email type. Then you can pick, a tone, a layout, and a design preset and GetResponse will generate the email. All you need to do is choose the audience and hit send.

GetResponse pricing starts at $19 per month for the Email Marketing plan with 1000 contacts and the AI email generator. GetResponse has a packed free plan with 500 contacts, email marketing, landing pages, and the AI subject line generator.

Try GetResponse for free or read our full review

5. ActiveCampaign — Automation, CRM, and AI together

ActiveCampaign is one of the best email marketing automation platforms. It has AI email writing to assist in content creation.

You can use ActiveCampaign’s AI in a text block in the email editor. The ActiveCampaign AI will generate 3 versions after you enter a prompt.

ActiveCampaign plans with AI content generation start at $79/month for 1000 contacts, 3 users, email marketing, automation, and landing pages. Start with a 14-day trial to test AI content generation.

Try ActiveCampaign or read our full review

Other AI Email Writers To Consider

Here’s a list of additional AI email writing tools that I shortlisted but didn’t make it to the top 19. Definitely worth checking them out:

• Botowski is an AI content generator for copywriters and business owners. It generates email content in 2 clicks. All you need is to enter a short description of what you want to say, choose your tone, and hit generate. It’s free to use.
• Ellie is an AI email writer that learns from your writing style and creates email responses as if they were written by you. It’s available as a Chrome or Firefox Extension. Ellie’s free plan has 3 email replies a day with the GPT-3-turbo model. Paid plan starts at $19/mo with 25 replies and the GPT-4 model.

Best Practices For AI Email

Follow these best practices as you add AI to your email writing process. And create high-quality content that increases open, click, response, and conversion rates.

Run a human check on all AI-generated email content
AI email writers should serve as assistants rather than creators. They help you research, ideate, and draft copy. So, even after you get AI output, provide suggestions as prompts, do spell-checking, add emotion, and edit the content. 

Experiment with different inputs
AI writers rarely get it right the first time. Generate more variations so you can choose the best or AB test different versions. If you want a subject line for an email campaign, you can ask the AI to write 5-10 subject lines choose the best 3-4, and run an AB test.

Write quality and specific prompts
The quality of the output of an AI email generator depends on the quality of your input. For all the AI email writers in this piece, you’d need to write descriptions and input ideas for email generation and if you don’t provide all the necessary details, you’ll get a generic output.

Which is the Best AI Email Writer?

We have looked at the best AI email writers, and you’ll find some are better for sales emails or responses. While others are better for marketing emails and subject lines. 

Here are some of our recommendations based on specific features:

• Best for marketing and sales email copy: WriteSonic, CopyAI, Rytr, Scalenut, Jasper
• Best marketing platforms with AI writing: Hubspot, MailerLite, GetResponse, Brevo, ActiveCampaign 

You’ll need a way to send your campaigns if you choose an AI writer that doesn’t have email sending. Check out our reviews of the best email marketing platforms and newsletter software to find the right tool.

FAQs about AI Email Writing Tools

The post 19 Best AI Email Writers in 2026 (Tested & Reviewed) appeared first on Email vendor selection.

1. The correct Gmail SMTP server is smtp.gmail.com. Use port 587 (TLS) or port 465 (SSL) for secure connections.
2. Free Gmail accounts are limited to 500 emails per day, while Google Workspace increases this to 2,000 emails per day.
3. If two-factor authentication is enabled, you must use an App Password instead of your regular Gmail password.
4. SMTP is only for sending email. IMAP is required to receive messages and keep your inbox synced across devices.

Email looks simple on the surface, but anyone who has set up Gmail with an app, website, or email client knows a lot is happening behind the scenes. Over the years, we’ve helped businesses deal with sending limits and decide when Gmail is enough and when it’s time to move on.

This step-by-step guide shows you how to send emails with the Gmail SMTP server. We’ll cover Gmail SMTP settings, the benefits, and limitations of using Gmail’s SMTP server.

What is SMTP?

SMTP (Simple Mail Transfer Protocol) is the system that sends and delivers email across the internet. When you hit “Send” on an email, SMTP is the system that routes your message from your mail server to the recipient’s mail server. All major email inbox providers (like Gmail) use SMTP.

What is the Gmail SMTP server?

The Gmail SMTP server is Google’s outgoing mail server that lets you send emails from your Gmail or Google Workspace account using other email clients or software. The Gmail SMTP service allows third-party apps, websites, or email tools to send emails through your Gmail account. Think of it as Gmail’s mail dispatcher. It takes messages from external sources and routes them through Gmail’s email servers to the recipient’s inbox.

Why use Gmail’s SMTP?

Gmail is one of the most popular, free email inbox providers suitable for small sending volumes. It’s also known for reliability and great deliverability. Outgoing emails from Gmail’s servers are less likely to land in spam folders, thanks to Google’s trusted IPs and email handling policies. Gmail’s SMTP has encryption (TLS/SSL) and spam detection to keep your messages secure.

For more advanced use cases, Google also offers the Gmail API, which is different from SMTP and requires setup through the Google Cloud Console.

You can use Gmail’s SMTP server with both free Gmail accounts and Google Workspace accounts. The setup is essentially the same, but Workspace accounts have much higher sending limits. Free Gmail accounts are limited to sending 500 emails per day. Google Workspace users can send up to 2,000 emails per day. If you need to send more than 500 emails per day, get started with Google Workspace.

What are Gmail SMTP Settings?

The SMTP server for Gmail is smtp.gmail.com. To connect any application or email client to Gmail’s SMTP, you’ll need to enter the correct server settings. Here are the Gmail SMTP settings you should use:

• Gmail SMTP server address: smtp.gmail.com
• Gmail SMTP username: Your Gmail address (example@gmail.com)
• Gmail SMTP password: Your Gmail password or App Password
• Gmail SMTP port: 587 for TLS (Transport Layer Security), or 465 for SSL (Secure Sockets Layer) 
• Gmail SMTP TLS/SSL required: Yes

Important: If your Google account has two-factor authentication, you can’t use your regular Gmail password for SMTP in most apps. Google will block the login for security. You need to generate an app password, a special 16-digit passcode for use with email clients. Create an App Password here. You may need to sign in to your Google Account. Using an App Password also prevents issues after password resets, which can otherwise break SMTP connections.

Google recommends using authenticated SMTP connections with TLS to improve security and deliverability.

While Gmail’s SMTP server is a great way to send emails, some limits are in place to prevent abuse. The limit is 100 recipients per message and 500 messages per day. If you exceed this limit, your account will be blocked by Google. 

These limits shouldn’t be a problem for most users. If you need to send more than 500 messages daily, sign up to Google Workspace or consider using a free SMTP service.

How to Set Up Gmail SMTP in Your Email Client or App

Setting up Gmail’s SMTP server in an email client (like Microsoft Outlook, Apple Mail, Thunderbird) or a web app is easy. Here are the typical steps to get it working:

1. Turn SMTP on in your Gmail settings (App Password)

Before you can send emails through Gmail’s SMTP server, make sure your Gmail account is properly set up for SMTP access. If you don’t use 2-Step Verification, Google may have already restricted less secure app access. Turn on 2-Step Verification and create an App Password for SMTP. 

This step only needs to be done once per account. (If you skip this and try to use your normal password, Gmail might block the sign-in attempt.)

2. Find the SMTP settings section in your email client/app

Open the email client’s settings where you add or edit email accounts. Look for “Outgoing mail server” or “SMTP server” settings. If you are adding a new account, the setup wizard will ask for SMTP details after you enter your email address.

3. Enter Gmail SMTP server details

To set up your email client or app to send mail with Gmail’s SMTP server, you need to add this:

• Gmail SMTP server address: smtp.gmail.com
• Gmail SMTP username: Your Gmail address (example@gmail.com)
• Gmail SMTP password: Your Gmail password or App Password
• Gmail SMTP port: 587 when using TLS, or 465 when using SSL
• Gmail SMTP TLS/SSL required: Yes

4. Save settings and test the connection

Save this SMTP configuration. Most email clients have a “Test” or will automatically test by sending a dummy email. Send a test email to verify everything is working. The email should go out via Gmail’s SMTP and arrive in the recipient’s inbox. 

For a WordPress site, you’ll usually configure Gmail SMTP using a plugin, like the WP Mail SMTP plugin. The process is similar to connecting an email client to Gmail’s SMTP.

How to Set Up IMAP in Gmail Settings

SMTP is only used for sending emails. To receive incoming emails and keep your own inbox synced across devices, you’ll also need to set up IMAP alongside SMTP.

POP (Post Office Protocol) is an older method for retrieving email that downloads messages from a POP server to a single device. And it doesn’t keep actions (like read/unread status) synced across your devices. Since most people check email on phones, laptops, and tablets, this can quickly get confusing, which is why we focus on IMAP instead.

Here are the steps to set up IMAP in Gmail:

1. Open Gmail, go to Settings (gear icon in the top right), and click on See all settings.

2. Select the Forwarding and POP/IMAP tab. 

3. Scroll to the IMAP access section and select “Enable IMAP.”
4. Scroll to the bottom of the page and click Save Changes to confirm.
5. Now, log in to your email client and enter these settings in the Incoming mail message server/IMAP section:

• Incoming Mail Server (IMAP server): imap.gmail.com
• Requires SSL: Yes
• Port: 993
• Display Name: Your Name
• Username: Your Gmail address (xxxx@gmail.com)
• Password: Your Gmail password

Benefits of Using Gmail’s SMTP Server

Gmail’s SMTP server is popular for a reason. If you’re a small business or freelancer, it covers a lot of basics really well without much setup.

• Good email deliverability. Emails you send through Gmail’s servers land in inboxes, not spam. Google has a strong sender reputation, so as long as you’re emailing real people and following basic best practices, Gmail will deliver your emails.
• Very reliable. Gmail is built on Google’s infrastructure, which means it’s extremely stable. You don’t have to worry about server downtime or failed sends when you’re emailing.
• Strong security. SMTP connections are encrypted, and Google actively monitors accounts for suspicious activity. Add in two-step verification and App Passwords, and you get strong security without having to think too hard about it.
• Free for light sending. If you’re sending fewer than 500 emails each day, Gmail SMTP is free and often more than enough.
• Easy to set up almost anywhere. Most email clients, apps, websites, and devices already support Gmail SMTP. You plug in the server details, authenticate, and you’re done. 
• Works across all your devices. When paired with IMAP, Gmail keeps everything in sync across your phone, laptop, and desktop. Sent emails are stored in Gmail, easy to search, and accessible anywhere.

All of this makes Gmail SMTP a good starting point, but it has some limitations that can matter as your needs grow.

Limitations of Gmail SMTP and What to Do Instead

Gmail SMTP works well, but it’s not designed for businesses, email marketing, and transactional emails. Here’s where it falls short and what to do when you hit those limits.

• Low daily sending limits. Free Gmail accounts can send 500 emails per day. That’s fine for personal use and one-to-one emailing, but it’s easy to hit the ceiling if you use it for anything else. If you’re hitting limits, sign up to Google Workspace to increase daily sending to 2000 emails. For higher volumes, check out our review of the best free SMTP servers.
• Not built for email marketing. Gmail SMTP wasn’t designed for newsletters, promotions, or large campaigns. There’s no unsubscribe handling or compliance tools. And sending bulk emails through Gmail can quickly lead to problems. For newsletters and marketing emails, check out our review of the best email marketing platforms.
• It’s not designed for teams. Each SMTP connection is tied to a single Google account. Managing limits, passwords, and Google apps across a team can get messy. Google Workspace makes it easier to manage users and email settings.
• Risk of temporary sending blocks. If Gmail detects spammy behavior or repeated limit violations, Gmail may return error messages or temporarily block sending. Check out our review of email outreach tools to find tools designed for safe sending at larger volumes.

Concluding Gmail SMTP Server

Gmail’s SMTP server is reliable for sending everyday emails, especially if you’re working with small volumes or just getting started. It’s easy to set up, trusted by inbox providers, and works well for one-to-one communication.

Gmail SMTP isn’t meant to handle everything. As your sending volume grows or you move into email marketing, outreach, or transactional emails, you’ll need the right tools for the job. 

For professional business email with higher daily sending limits and better team management, try Google Workspace. 

For newsletters, try free and cheap email marketing tools. And for transactional emails, SMTP servers or email API services are a better fit.

The post Gmail SMTP Server 2026: Settings, Setup, Limits, & Alternatives appeared first on Email vendor selection.

Google Workspace was founded in 2006 and has been rebranded multiple times. It’s great for businesses of all sizes and has over 8M paying customers.

We recently reviewed the new Google Workspace pricing to make sure all plans, features, and prices are up-to-date for this year.

Google Workspace offers 4 plans and 4 add-ons. Prices start at $7 per user for Business Starter and go up to $22 per user for Business Plus. Each plan comes with a free 14-day trial to try out different features of a Google Workspace plan before committing. 

Short on time? Check out this summary of Google Workspace plans

• Business Starter starts at $7/user/month with business email, Gemini in Gmail, 100-participant video conferencing, 30GB pooled storage space per user, and 24/7 phone and email support. 
• Business Standard starts at $14/user/month with Gemini in all apps, electronic signatures, 150-participant video meetings, 2TB pooled storage per user, and upgradable support from standard to enhanced. 
• Business Plus starts at $22/user/month, offering 500-participant video meetings with recording and attendance, enhanced security, and 5TB pooled storage per user. 
• Enterprise offers custom pricing based on your business needs. Including 1000-participant video meetings, upgradable support, compliance controls, and in-domain live streaming.

Add-ons include:

• Voice: Block spam calls, transcribe voicemails, and assign numbers for better coordination.
• AppSheet: It starts at $5 per user. Develop and test your apps with 10 users, connect to cloud file storage providers, and access a separate AppSheet database.

They offer a 16% discount on annual plans.

There’s also a free Google Workspace plan for nonprofits. It offers 150-participant video meetings, 100 TB of shared cloud storage, security and management protocols, professional emails at the nonprofit’s domain, and standard support. 

Nonprofits also get discounted prices. Starting at $3.50/user/month for Business Standard, $6.16 for Business Plus, and 70%+ off on the Enterprise Plan.  

See full pricing

How much does Google Workspace cost?

Google Workspace pricing varies between $7 per month per user and $26.40 per month per user. It offers 4 plans: Business Starter, Business Standard, Business Plus, and Enterprise. Every Google Workspace includes Gmail, Google Drive, Meet, Calendar, Docs, Sheets, Slides, and more.

Higher-priced plans have increasingly advanced features and more storage. Read on to find out how much it really costs.

Google Workspace plans are available for 1-300 users. For more than 300 users, you can go for the Enterprise plan, which offers custom pricing with no minimum or maximum user limit. 

Google Workspace Monthly Starting Prices

	Starter	Standard	Plus
Price/user billed monthly	$8.40	$16.80	$26.40
Price/user with 1-year commitment	$7	$14	$22
Professional email with your own domain	Yes	Yes	Yes
Google Workspace Products (Gmail, Google Drive, Google Docs, Sheets, Slides, Calendar, Hangouts, Meet, Forms, Sites)	Yes	Yes	Yes
Storage/user*	30 GB	2 TB	5TB
Gemini AI	Gemini app and Gmail	In all Google Workspace Products	In all Google Workspace Products
Video meeting participants	100	150	500
Video meeting recording		24	24
Max emails/day/account	2000	2000	2000
Change alerts for Drive docs	Yes	Yes	Yes
Cloud Search	No	Yes	Yes
Electronic signatures for Docs and PDFs	No	Yes	Yes
Google Vault Security	No	No	Yes
AppSheet	Yes	Yes	Yes
24/7 support	Yes	Yes	Yes

*Pooled storage that’s shared across the organization.

See full pricing

Which Google Workspace Should You Select?

Go for the Business Starter plan if:

• You have a small team that needs around 30GB of storage per user 
• You want to make your own email addresses with your domain name 
• You plan to have video meetings with 100 participants
• You don’t need enhanced support or advanced controls 

Business Standard is $7 more expensive per month per user than Starter. It’s worth the extra investment if you:

• Need all features from Business Starter with per-user storage of 2TB 
• Want Gemini to be easily accessible in all Google Workspace products
• Video meetings with 150 participants 
• Plan on upgrading to enhanced support later
• Need appointment booking pages to book meetings through your Google Calendar 
• Want to use electronic signatures with Docs and PDFs
• Require moderation controls and easy migration 
• Want custom branding for your documents

Business Plus costs $9.60 more per month per user than Standard. It’s for larger businesses who need:

• Discovery and retention for their business emails
• Large amounts of per-user storage of up to 5TB 
• Ability to simultaneously host up to 500 participants in video meetings
• Access to Google Vault to archive emails and search data 
• Ability to upgrade to enhanced support
• Enhanced security and management controls 

Google Workspace Enterprise has custom pricing and includes:

• Business emails with S/MIME encryption for better security 
• 1000 participants in video meetings 
• Advanced security features, admin controls, device management rules, and data loss prevention 
• Storage of 5TB per user with an option to request more
• Enhanced support by default, which is upgradable to premium

Try Google Workspace for free here

Google Workspace Add-ons & Extras

Google Workspace has 4 add-ons:

• Enhanced and Premium Support: Enhanced support offers accelerated response times with priority multi-channel support. Premium support minimizes business disruption further with a 15-minute response time for P1 cases. It also comes with a Technical Account Manager and customer-aware support for your business. 
• Google AI Ultra for Business: Includes Google’s most powerful AI models, higher usage limits, priority access to new AI features, and enhanced data protection. Designed for companies that want to embed AI deeply into workflows for content creation, data analysis, coding assistance, and automation. It maintains enterprise-level security, compliance, and administrative controls. Usually costs $250/month, but you can get it for $123.05 until Apr 2026.
• Voice: Connect your carrier to Google Voice and stay connected via phone and laptop. Make calls, send SMSs, and block spam calls. Plans start at $10/user/month.    
• AppSheet: A no-code platform to develop and test apps. The Starter Plan costs $5/user/month and offers basic automation features. Core starts at $10/user/month and offers everything in Starter, plus advanced automation and application security controls. Enterprise Plus is a custom plan and offers everything in other plans plus enhanced application security, governance controls, and the ability to connect to enterprise data services.

You enable add-ons and upgrade plans in the Google Admin console.

Google Workspace Discounts

Google Workspace offers a 16% annual discount on each plan. Business Starter costs $8.40/user/month or $7/user/month with a 1-year commitment. The Business Standard plan costs $16.80/user/month and $14/user/month with the 1-year commitment.

Nonprofits can use the Business Starter plan for free with 100TB of shared storage. Business Standard for non-profits is available at a 75% discount for $3.50/user/month on a 1-year commitment and $4.20/user/month when billed monthly. Business Plus for nonprofits offers a 72% discount and costs $6.16/user/month on a 1-year commitment and $7.40/user per month when billed monthly. The Enterprise plan for non-profits is available at a 70% discount.

Google Workspace also offers custom pricing for students and educational institutions.

Can we use Google Workspace for free?

Google Workspace has a 14-day free trial. You get custom business emails, 30GB to 5TB per-user storage, and access to all Google apps, including Gmail, Calendar, Google Docs, Sheets, Slides, Drive, Meet, and Chat. You will be charged once your 14-day trial ends.

Try Google Workspace for free here

Google Workspace vs Microsoft 365

Not all Microsoft 365 plans have Copilot. Google includes Gemini in all Google Workspace plans. Let’s see how much Microsoft 365 plans with Copilot cost for accurate comparisons:

• Microsoft 365 Personal (for home) starts at $9.99/month for 1 user with access on 5 devices, 1TB cloud storage, offline access, Copilot, and ad-free, secure email. 
• Microsoft 365 Family (for home) at $12.99/month for 1 to 6 users, offers simultaneous access on 5 separate devices, up to 6TB of cloud storage, offline access, Copilot, and ad-free, secure email. 
• Microsoft 365 Business Basic with Copilot starts at $27/user/month (annual subscription) for custom business email, web and mobile versions of Word, Excel, PowerPoint, and Outlook, access to additional apps like Bookings, Planner, and Forms, 1TB of storage per employee, and 24/7 phone and web support.
• Microsoft 365 Business Standard with Copilot starts at $33.50/user/month (annual subscription) for everything in Business Basic plus Clipchamp for video editing and designing, webinars and attendee registration and reporting, and desktop versions of Word, Excel, PowerPoint, and Outlook. 
• Microsoft 365 Business Premium with Copilot starts at $43/user/month (annual subscription) for everything in Business Standard, plus advanced identity and access management, and enhanced cyberthreat protection.

Let’s compare the monthly prices of Google Workspace Business Standard (incl. Gemini) with Microsoft 365 Business Standard with Copilot:

Google Workspace Business Standard (incl. Gemini) vs Microsoft 365 Business Standard with Copilot

Google Workspace Business Standard is less than half the price of Microsoft’s similar plan. And because this is price per user, you can save hundreds per month with a team of 10. It’s ideal for individuals and small businesses that prefer Google’s ecosystem. 

Try Google Workspace for free here

Google Workspace Pricing Conclusion

Business Starter and Business Standard provide 30GB to 2TB of per-user storage with custom business emails, management controls, and Gemini, making it ideal for individuals and small businesses. 

Larger businesses should get the Business Plus plan with 5TB of pooled per-user storage, enhanced security, and 500-participant video meetings with recording and attendance. 

You can reduce your monthly Google Workspace costs by 16% by choosing an annual plan.

While Google Workspace is great for general management and client-oriented tasks, it doesn’t have the right features for email marketing. You can send HTML emails in Gmail, but the servers aren’t set up for email marketing. For cold emails and email marketing, you need email outreach tools or email newsletter software.

Google Workspace Pricing FAQ

The post Google Workspace Pricing (2026): How much does it really cost? appeared first on Email vendor selection.

Kit’s pricing structure is refreshingly simple. It has 3 plans: Newsletter (free), Creator, and Creator Pro. Each plan increases in price the more subscribers you have. All plans include unlimited email sends and core features. You won’t pay extra for sending more emails or for duplicate contacts. 

Kit isn’t the cheapest email marketing software on the market. So it’s important to understand what you get at each pricing tier.

In this article, I’ll break down Kit’s plans, how much they cost at various subscriber counts, and what features come with each plan, to help you decide which plan is right for you.

How much does Kit cost? Kit Pricing at a Glance

Kit costs between $39 and $199 per month for the Creator plan with 1,000-25,000 subscribers. On Creator Pro, the range is $79 to $279 per month for that same subscriber range.

Larger audiences get more expensive. It costs $619 a month for 95k subscribers on Creator, or $807 on Pro. Kit’s pricing scales linearly as your list grows. If you exceed your plan’s subscriber limit, they automatically bump you to the next tier. There are no overage fees and no hidden fees for features or support.

Kit Plans Comparison Table

Annual plans are ~16% off these prices.

Kit also offers a 14-day free trial of paid plans so you can test Pro features. All plans come with a 30-day money-back guarantee. This gives some peace of mind when upgrading. 

Kit will even handle free migrations for new customers on paid plans if you have over 5,000 subscribers and are switching from another email marketing service. Their team will migrate your subscribers, tags, forms, and other assets for free.

You get two months free (about a 16% discount) off the monthly rates if you sign up for a year.

Here’s a quick summary of Kit’s plans:

Check out our full Kit review to find out more about the email editor, automation, and monetization features.

Pay yearly and get 2 months free (≈16% off). Kit has a 14-day free trial for paid plans, plus a 30-day money-back guarantee.

Try Kit for free

Kit (ConvertKit) Pricing Plans in detail

Kit’s plans are refreshingly few and clear-cut. There are three tiers: Newsletter (Free), Creator, and Creator Pro. The main factor that determines your cost is the number of subscribers.

Newsletter (Free) Plan

Kit’s free Newsletter plan is one of the most generous free plans with 10,000 subscribers. Get started and use it until you exceed 10k subscribers or decide you need more features.

You can send unlimited broadcast emails and create unlimited landing pages and forms. You also get tagging, email templates, segmentation, and basic email reporting. Landing page templates help you start growing your list quickly. Find out how the landing page builder works in our full Kit review.

What’s even better is that you can sell digital products and subscriptions on the free plan. If you make sales, Kit takes a small cut per transaction. The transaction fees are around 0.6% + standard credit card fees, which ends up roughly 3.5% + $0.30 per sale.

You can set up 1 email sequence (drip campaign) and 1 visual automation workflow. The free plan doesn’t have integrations. 

The free plan is fantastic for growing your list and get your newsletter started with Kit. If you’re a creator who’s just starting email marketing and have under 10,000 subscribers, you can use Kit’s free plan to build and engage your audience at no cost. It’s also great for hobbyists or those who only need to send occasional newsletters. 

Get started with Kit for free

Creator Plan

The Creator plan starts at $39/month for 1,000 subscribers. The price increases as your list grows: 

• $59/month for 3,000 subscribers
• $89/month for 5,000 subscribers
• $139/month for 10,000 subscribers
• $199/month for 25,000 subscribers

If you pay annually, you get ~16% off (2 months free). 

The Creator plan unlocks all of Kit’s core email marketing and list growth features. You get everything in the free plan, plus unlimited email sequences and visual automation workflows. This is a huge step up for anyone serious about email marketing. You can also integrate Kit with 70+ tools, like ecommerce platforms, webinar software, and CRM. You also get full API access for custom integrations and 2 users.

Use Kit’s recommendations network to cross-promote with other newsletter creators. Run RSS-to-email campaigns and add polls to emails. The Creator plan also removes Kit Branding from your emails and includes email and live chat support.

If you’re switching to Kit with over 5k subscribers, they’ll handle migration for free on this plan. 

Who is it best for? Creator is the plan most creators and online business owners use. They already have an audience and need to nurture and grow it. If you have more than 10,000 subscribers or you need to set up automated email sequences, this is the plan for you.

Creator Pro Plan

The Creator Pro plan starts at $79/month for 1,000 subscribers. Like the Creator plan, this cost increases with list size: 

• $99 for 3,000 subscribers
• $139 for 5,000 subscribers
• $189 for 10,000 subscribers
• $279 for 25,000 subscribers

The Pro plan is around double the price of the Creator plan at a given subscriber tier. If billed annually, you get two months free on Pro, reducing the cost by ~16%. There’s also a 14-day free trial available if you want to test Pro features before paying.

Creator Pro includes all the features in the Creator plan, plus advanced features that larger businesses might need:

• Advanced analytics & reporting: Pro gives you more in-depth insights, such as deliverability reporting (to monitor inbox placement) and subscriber engagement scoring.
• A/B testing: Test subject lines and email content to increase opens and clicks.
• Facebook Custom Audiences integration: Automatically sync your Kit subscribers to Facebook Ads audiences. Retarget subscribers or exclude them from your ads.
• Newsletter Referral System: A built-in referral program for your newsletter to reward subscribers for referring new sign-ups.
• Link editing (post-send): Fix broken links in sent emails.
• Unlimited users & priority support: Pro includes unlimited users and upgrades you to priority customer support.

Creator Pro is about giving you better data, more growth tools, and higher service levels.

Who is it best for? The Creator Pro plan is for established creators and businesses who want to squeeze the most out of their email marketing and have advanced needs. If you’re running a large newsletter where detailed metrics and advanced growth tactics are important, Pro makes sense.

Sign up to Kit for free

Comparing Kit Pricing

Kit has one of the most generous free plans in email marketing, but it’s not the cheapest for larger lists. Beehiiv and Substack offer lower upfront costs for newsletter senders. MailerLite and Moosend are budget-friendly all-rounders. And Brevo is great if you like paying only for what you send.

Here’s how Kit’s pricing compares to beehiiv, MailerLite, Brevo, Moosend, and Substack: 

*Brevo charges by email volume, not subscribers.

Kit vs. Beehiiv Pricing

Kit and beehiiv are both creator-friendly newsletter platforms, but they price things differently. Beehiiv gives you 2,500 subscribers free, while Kit lets you go up to 10,000 for free. That’s a big advantage if you’re growing quickly but want to hold off on paying. Beehiiv’s Scale plan costs $49 per month for 1,000 subscribers, climbing to about $109 at 10K, and $169 at 25K. Kit’s Creator plan is $39 per month for 1,000 contacts, $139 at 10k, and $199 at 25k. 

Beehiiv is cheaper once you’re past the free plan, but Kit’s free tier is much more generous upfront.

Both platforms have paid subscriptions, recommendations, and sponsorship. Beehiiv runs its own built-in ad network. And Kit has tools to sell digital products from within your newsletter. Kit is also set up for email-only newsletters. It has better design tools and more templates.

Compare features with our full beehiiv review.

Kit vs. MailerLite Pricing

MailerLite is an affordable and easy-to-use email marketing tool. Its free plan has only 500 subscribers, while Kit’s has 10,000. But MailerLite’s paid plans are cheaper. The Growing Business plan costs $15 at 1k subs, $39 at 5k, and $73 at 10k, compared to Kit’s $39, $89, and $139 at those levels. The trade-off? MailerLite has fewer monetization features. You get email automations, landing pages, and a solid email editor, but Kit offers paid newsletters and recommendations. You can sell digital products with both tools. MailerLite is a solid budget pick, but Kit is a better fit if you’re a Creator who’d like more monetization features.

Check out our MailerLite review and MailerLite pricing guide to find out more about its features and pricing.

Kit vs. Brevo Pricing

Brevo is an email marketing and CRM platform that charges based on email volume, not subscribers. The free plan lets you send 300 emails a day to 100K contacts. Paid plans start at $9 for 5,000 emails a month, $39 for 40k, and $69 for 100k. This can be much cheaper than Kit if you don’t send lots of email marketing campaigns frequently. Brevo also includes extras like SMS marketing and a CRM. Kit, by contrast, is focused entirely on email marketing for creators. If you need multichannel tools, Brevo is great. If you want a platform for creators with monetization features, Kit is the better choice.

Read our full Brevo review and Brevo pricing guide for more details. 

Kit vs. Moosend Pricing

Moosend doesn’t have a free plan, but you can get started with a 30-day free trial. And Moosend’s Pro subscription plan is very cheap: $16 at 1k, $48 at 5k, $88 at 10k. Compared to Kit’s $39, $89, and $139. Moosend is around half the price of Kit. And it includes unlimited emails, automations, landing pages, and even AI tools at those prices. The main difference is Kit’s creator-focused extras like digital product sales and paid newsletter support. If budget is your main concern, Moosend is a steal. If you want those extra monetization features and a larger free plan, Kit makes more sense.

Have a look at our Moosend review and Moosend pricing guide to compare features and prices.

Kit vs. Substack Pricing

Substack has a different pricing model. It’s free, no matter how many subscribers you have, but it takes 10% of your revenue from paid subscriptions. Kit charges based on subscriber count, but you keep all the revenue (minus payment processing fees). Once you’re earning, that 10% cut can add up fast. At $10,000/month in subscription revenue, Substack takes $1,000. Kit’s Creator plan, by comparison, costs $39 for 1,000 subscribers. Substack is simple, but Kit gives you more control, better automations, and keeps your earnings in your pocket. And it’s also easy to get started with Kit.

Which Kit plan is right for you? Quick Takeaways

• Just starting out or small list: Stick with the free plan until you need more than 1 automation. 10,000 subscribers with unlimited emails, landing pages, and forms. Includes 1 automation, 1 email sequence, monetization features for selling digital products, and paid newsletters. Email support.
• Growing audience/need automations: The Creator plan is the sweet spot for most. Starts at $39/month for 1,000 subscribers. Everything in Free, plus email sequences and visual automations, integrations, recommendations, and 2 users. 24/7 email and chat support. Includes free migrations from other email marketing tools.
• Advanced marketers/large teams: Starts at $79/month for 1,000 subscribers. Worth it if you’re looking for advanced analytics and A/B testing, deliverability reporting, newsletter referral system, Facebook Custom Audiences sync, and unlimited users. 24/7 priority email and chat support.

Kit’s pricing is transparent and scaled to grow with you. Get on your feet with the free plan, move to Creator when you’re ready to automate and integrate, and only invest in Creator Pro if and when those advanced features will deliver value to your business.

The post Kit Pricing 2026: How much does it really cost? appeared first on Email vendor selection.

Customized AI platforms breathe new life into your content. They’re like personalized assistants. Offering specific features without the need for expensive engineering. Picture budget-friendly options that give you the power to create diverse, fresh content. The sort that resonates with your audience and improves your online presence.

Curious to see the future of AI-powered content creation? In this article, we look at the best free and paid ChatGPT alternatives.

12 Best ChatGPT Alternatives Overview

Using software like ChatGPT comes with several benefits, including:

• Convenience: They can handle different tasks, from answering questions to generating creative content, saving you time and effort.
• 24/7 Availability: It’s always on, ready to assist you whenever you need help, no matter the time of day.
• Scalability: Whether you’re a solo user or a business, ChatGPT alternatives can scale to meet your needs. 
• Consistency: You can rely on these to consistently give information and responses.
• Cost-Effective: It can be more cost-effective than hiring and training additional staff, especially for tasks that can be automated.

Here’s a quick breakdown of the best ChatGPT Alternatives: 

What to Look for in a ChatGPT Alternative

We looked at these features to evaluate ChatGPT alternatives :

1. Natural Language Processing (NLP): Natural language processing is the backbone of an AI chatbot. These tools use large language models to understand, interpret, and respond to human language. 
2. Specialized Use Cases: A ChatGPT alternative should cater to specific industry needs. To help content creators craft compelling stories or summarize web pages for research. Some even help you stick to a brand voice, or quickly generate ad copies.
3. Integration Options: Integrations connect ChatGPT alternatives to add AI to your existing workflows to speed them up. For example, you could integrate a generative AI tool with bulk email services to craft email campaigns. Or integrate it with SMS marketing platforms to create engaging text messages. 
4. Image Generation: Useful for content creators and marketers. They can use generative AI to create specific visuals that fit their content and brand.
5. SEO Integration: Connect SEO reporting and rank tracking tools with ChatGPT alternatives to create content based on search engine best practices and improve rankings.
6. Coding Abilities: A ChatGPT alternative for coding should help you write code snippets, and automate repetitive tasks. You can improve the overall coding workflow with the help of a capable large language model.

12 Best ChatGPT Alternatives in 2026

1. Galaxy AI: All AI models in one platform

Galaxy AI is a ChatGPT alternative that packs a whole galaxy of AI tools into one platform. It has 3,200+ AI models and tools.

It gives you access to the paid versions of most AI models. ChatGPT, MidJourney, Claude, Ideogram, Stable Diffusion, ElevenLabs, and hundreds of other paid AI services all under one roof.

It has a free version and prices start at just $15/month. It’s even cheaper than using any model individually.

One of Galaxy AI’s standout strengths is how easily you can switch between creative tasks.

You can research with an AI like Perplexity, then instantly swap to an image generator (MidJourney) or even do a quick voiceover with ElevenLabs, all in the same session. Without a dozen browser tabs or logins.

You can favorite your go-to tools and filter by workflow, making it easy to navigate despite the huge toolkit. Galaxy AI even includes SEO tools (like AI-powered keyword research and on-page optimization) to optimize your content for search engines.

It’s built for content creators, marketers, developers, and anyone who wants an AI assistant that adapts to many needs.

Compared to ChatGPT, which mainly focuses on text, Galaxy AI’s all-in-one approach covers almost everything. You’d normally need numerous separate services to match Galaxy’s features. With Galaxy, one subscription gives you a complete AI toolkit ready to tackle just about any creative or productive task.

Galaxy AI has a free plan, and pricing for the full platform starts at $15/month.

Try Galaxy AI for free

2. Reword: Best for on-brand content generation

Reword is a ChatGPT alternative you can train with your own content. Integrate it with Google Search Console or use the WordPress plugin and Reword learns your writing style by analyzing your existing content. This personalized approach sets it apart from its competitors and makes sure that the AI truly writes like you.

One of the unique features of Reword is its emphasis on reader intent analysis. Its reader-intent suggestions are highly accurate. Giving guidance for creating content that resonates with your target audience. Reword AI offers a user-friendly interface making it accessible to both experienced writers and beginners.

Compared to Reword you’d have to train ChatGPT to capture your specific writing style and intent but you’d never get as good as reword.

Reword offers a 7-day free trial and pricing starts at $60/month.

Sign up for Reword today

3. Writesonic: Best for affordable copywriting

Writesonic is an affordable alternative to ChatGPT. It offers features for content creation and AI search visibility. This AI chatbot is similar to ChatGPT but comes with an added layer of versatility and real-time functionality. It provides users with instant answers and AI-generated art. Positioned as an all-in-one content creation tool, Writesonic can analyze many sources for easier writing.

Writesonic separates itself by its real-time web browsing capabilities. Users can get timely and relevant information directly within the platform.

Writesonic’s integration with Sonic Editor and persona mode offers flexibility to customize your AI chat experience. It can take on personas such as a translator, interviewer, or travel guide. This expands its use beyond standard content generation.

WriteSonic offers a free plan for 10,000 words a month. Paid plans start from $49 a month for 15 articles, deep research, and 2 writing styles.

Sign up for WriteSonic for free

4. Gemini: Best for research

Gemini is a ChatGPT alternative by Google. It’s a chatbot that feels like an extension of using Google search. Based on Alphabet’s AI system, Gemini provides friendly and informative responses. This tool can also generate original content such as songs, taglines, and social media captions. It has strong research capabilities and excels at answering questions and gathering information.

Gemini is all about helping you with research. It taps into the mighty force of Google search to give you super-detailed answers to all your questions. Its responses are chatty and engaging.

Now, let’s compare it with ChatGPT. While Gemini is nailing the research game with its Google-powered knowledge, ChatGPT is like a jack-of-all-trades AI. Gemini can help with research too, but it also excels at creating content and browsing the web. So, if you need a research guru, Gemini’s got your back, but if you’re looking for a versatile all-rounder, then ChatGPT might be more to your liking.

Google Gemini is free to use.

5. Microsoft Copilot: Best for text and visual output

Microsoft Copilot is a formidable ChatGPT alternative. The chat mode works like conversations based on web queries. 

You can paste images and get responses based on them, which is pretty cool.

While Copilot aces it in the visual and accuracy departments, ChatGPT is more focused on being an all-rounder. It’s great for generating content and handling various text-based tasks. So, if you’re looking for a conversational search engine that’s all about images and top-notch accuracy, then Copilot is the way to go. If you need a versatile AI powerhouse, then ChatGPT is your go-to.

6. Claude: Best for coding assistance

Claude was developed by Anthropic. It’s an upgraded AI chatbot that focuses on natural conversation. This ChatGPT alternative is capable of engaging in a wide range of discussions. From writing complex code to solving riddles and telling jokes. Claude can even summarize files and offers in-depth analysis and explanations of code blocks. While it cannot access the internet, Claude is a helpful and honest bot that provides quick and accurate responses.

Claude dives deep into your code blocks, breaking them down and assisting coders. Plus, Claude’s no slouch in the AI department; it uses its bag of AI tricks to rival the mighty GPT-4, which is seriously impressive. You can toss PDF files its way, and it’ll whip up summaries for you, making life a whole lot easier.

While Claude is great in the coding realm, ChatGPT is more of a multitasker. It’s not just about coding – it’s great for generating content and handling a wide range of tasks. So, if you’re knee-deep in coding woes, Claude’s a good option. But if you need an all-around AI companion, then ChatGPT is your go-to.

Claude is free to use. The Pro plan costs $20/month. 

7. You.com: Best for search and summarization

You.com is an AI chatbot designed to help users search the internet more effectively. By typing your questions into you.com, you receive answers from a friendly bot instead of a standard search engine results page. It generates ideas, writes emails, and summarizes text. It can assist with coding tasks in languages such as JavaScript, Python, and HTML.

You.com is like a coding wingman. Throwing up accurate and reliable responses in different programming languages. It’s got a knack for hunting down information on the web and summarizing it for you, making your search sessions a breeze.

While it shines in its programming assistance and internet search. ChatGPT is better when it comes to general writing. Like content creation, text summarization, and idea generation. So, if you’re in coding conundrums or need quick web info, you.com is a good option. But if you’re more in an exploratory mode, ChatGPT is your go-to ally.

You.com has a free version with 3 premium results a day. You.com Pro plans cost $20/month for all AI models, file uploads, research, and custom agents.

8. OpenAI Playground: Best for exploration and experimentation

OpenAI Playground is a web-based tool to experiment with large language models. While not meant for daily use, it gives a glimpse into the capabilities of GPT models. You can write code, craft stories, create an experimental conversational AI service, or edit for grammar and accuracy.

OpenAI Playground offers model customization options, allowing users to fine-tune the model’s behavior. It also supports speech-to-text inputs and audio recording uploads.

OpenAI Playground has advanced AI tools for the language model, including model behavior and parameters. You can decide on the choice of model to balance between cost and quality. Control response randomness with Temperature and tweak the length of answers.

Open AI Playground has prices for each model’s input and output. 1M tokens for gpt-5 model output costs $10.

9. Surfer: Best for SEO writing

Surfer is a search engine optimization (SEO) tool. It’s not a direct replacement for ChatGPT, but Surfer offers AI writing features for content creators. 

It gives insights and suggestions to improve the SEO performance of your content. This includes keyword optimization, content length recommendations, and competitor analysis.

When you select a keyword, Surfer offers heading suggestions, appropriate keywords, and the best FAQs. It does generate AI text but it’s less than reliable. Recently they’ve added a ‘Write with AI’ feature that will quickly generate article outlines for you, that are SEO optimized.

In comparison to ChatGPT, Surfer focuses on SEO optimization and competitor analysis. Whereas ChatGPT offers a wider range of capabilities beyond SEO and content analysis.

Surfer SEO prices start at $99 per month.

Get started with Surfer here

10. Rytr: Best for all-round text generation

Rytr is an AI writing assistant with 7M+ users. Compared to ChatGPT, Rytr offers features that can improve the writing process. It can generate text for many different purposes, including blogs, emails, product descriptions, ads, and web copy. It has a fairly simple interface and easy-to-use flow. 

You set up the tone of voice, type of content, keywords, and number of outputs to get a result.

Its content generation speed is fairly quick. Which lets you bounce between ideas quickly to sift through the best ones. It’s a versatile ChatGPT alternative for content creators.

You can use Rytr for free for up to 10k characters per month, or get a paid plan starting from $9/month.

Get started with Rytr for free

11. Perplexity AI: Best for human-like responses

While ChatGPT is pretty good in generating human-like text, Perplexity AI separates itself through its refined natural language processing (NLP) framework. 

Perplexity AI offers a more contextually aware and adaptable AI writer and chatbot. Unlike ChatGPT’s focus on text generation, Perplexity AI focuses on understanding and responding to human language accurately and deeply. It can deliver more meaningful and specialized interactions. 

Another cool feature is choosing which sources to generate answers from. For example, you can narrow down into research papers to get the most factually correct responses.

The answers will also include related questions if you want to dive deeper into a topic.

Perplexity AI is free to use. You can also sign up for PerplexityPro for $20/month to get access to different models and unlimited queries.

12. Jasper

Jasper is an advanced AI writing platform, that works based on OpenAI on the background. Jasper Chat is a true ChatGPT alternative. It works the same way as ChatGPT but with a twist. It’s specifically tailored for marketing tasks. As addition to ChatGPT, Jasper comes equipped to assist with content, SEO optimization, and ad copy. 

What makes Jasper stand out is its proactive nature. It always asks questions to make sure it understands exactly what you need. It can adapt the writing style to match your brand voice, keeping things consistent across all your marketing materials.

Jasper specializes in tasks like creating content and optimizing it for search engines, making it a go-to assistant for anyone in marketing. Another cool thing? It can adapt its writing style. So your brand’s voice stays consistent in everything it helps you create.

Take Jasper for a spin with a 7-day free trial to see how it works for you. The starting price is $69/month for the Pro Plan.

Which ChatGPT Alternative is Right For You?

There are many ChatGPT alternatives, each with its unique features, pros, cons, and pricing models. Surfer and Rytr with their focus on content creation and SEO optimization, are ideal for businesses that need help creating SEO content at scale. Perplexity AI would be ideal for businesses that need meaningful and tailored responses.

For businesses that need friendly and informative responses, Gemini would be a suitable choice. It’s free and offers excellent research capabilities. Microsoft Copilot, with its visual input and output, is ideal for businesses that require a more interactive and accurate AI model.

Coders or freelancers who need help with programming and internet search will find Claude and you.com useful.

Check out our review of the 20+ best AI writing tools for more ChatGPT alternatives.

FAQs about ChatGPT Alternatives

The post 12 Best ChatGPT Alternatives for 2026 (Free and Paid) appeared first on Email vendor selection.

The best part? You don’t have to build software to profit from it.

Instead of spending years (and money) developing your own SaaS, you can sell established, in-demand software, often with high margins, recurring revenue, and minimal upfront costs. 

I’ve tested over 20 software solutions with partner programs, comparing everything from potential profits and ease of setup to customer support and white-label. 

For this guide, I’ve chosen 10 SaaS reseller programs with their unique features, earning potential, and pros and cons. Whether you’re an agency, consultant, or entrepreneur, this could be your gateway to a lucrative, low-risk revenue stream.

10 Best Software Reseller Programs Overview

Here are the top software reseller programs I’ll review in this article:

What is a Software Reseller Program?

A software reseller program is a way to sell software that you didn’t create yourself. 

Instead of building your own platform or app, you partner with a software company. The company sells you its software at a discounted rate. Then, you sell that software to customers and earn a commission or markup on each sale. 

You act as a middleperson between a software company and the customer. You handle the sales and get a share of the revenue in return. This revenue is sometimes a one-time payment and sometimes a recurring commission. 

Some reseller programs let you white-label the software so that you can sell it under your brand. The best thing is that the original company takes care of the backend, updates, and support.

Reseller Program vs. Affiliate Program

Both reseller and affiliate programs have the same outcomes. However, they are different in the way they work. 

When you’re a reseller, you sell a product or service under your own brand name. 

As an affiliate, you send prospects to another brand to earn a commission. 

What is a Reseller Program?

A reseller program is a business model where you buy a product or service to sell it to your own customers. Anyone can become a reseller, but it makes no point unless you’re ready to develop a network of customers. 

What is an Affiliate Program?

An affiliate program is a business model where you become a sales rep for the business you’re affiliated with. The biggest difference from a reseller program is that as an affiliate you don’t have to run your own business. 

To become an affiliate, you need to join affiliate programs of the companies you want to work with. You get a unique affiliate link with a tracking code. You then add the link to your website and start sending leads to the companies. 

Whenever someone buys something via your affiliate link, you make a commission. An affiliate program is a good way to make extra money. These co-marketing opportunities are especially interesting when you already have a business running. 

Which model is the best for you?

If you want to run a traditional business, control your profit, and are ready to put in the work, become a reseller. If you’re looking for a side hustle on top of your regular business, choose an affiliate program. 

Benefits of a Software Reseller Program

Here are the benefits of software reseller programs:

• Higher profit margin: You can earn bigger commissions than with affiliate programs. 
• Recurring revenue: Many reseller programs have subscription-based commissions. This means you are getting paid as long as the customer stays subscribed. 
• Brand control: Many tools have white-labeling. This way, you can build trust with your customers.
• Stronger customer relationships: As a reseller, you manage your own customers. You have the freedom to upsell, cross-sell, and keep clients long-term. 
• Custom sales and marketing strategy: You are free to market and sell the software how you want to. You can run direct sales, email campaigns, or bundled service offers. 
• Growth opportunities: A reseller partnership has a low-risk model with a high reward potential. It can grow steadily with your customer base, especially if you hit the right market. 
• No maintenance costs: The SaaS handles all product updates, bug fixes, and infrastructure. You just focus on selling and supporting your clients. 

What to Look for When Choosing a Software Reseller Program

Not all software reseller programs are the same, so it’s good to know what to look for. In any case, the program you choose must allow you to sell with confidence. 

Here are the key features to look for:

• Initial setup costs. Look for a SaaS provider with low setup costs. When you don’t have to recover a large upfront expense, you start making profits sooner. A reseller program with low setup costs allows you to compete with larger firms without much investment. This way, you can attract clients early and build a strong market presence. 
• Commission structure. Look for a program that offers high margins or, even better, recurring revenue options. In that case, a SaaS company offers subscription-based co-marketing opportunities. This means they won’t pay you only once but as long as the customer stays subscribed. 
• White-labeling. This allows you to resell the software under your brand. You get full control over the customer experience. Also, you can build trust and stand out from other resellers. If you want to learn more, check out our review of the best white-label SaaS tools. 
• Marketing and sales support. The best reseller programs offer marketing materials that help you close deals faster. Out-of-the-box content, case studies, and email templates will save a lot of time.   
• Customer support and training. Pick a reseller partner with strong customer service, onboarding, and technical support. Some programs come with a dedicated partner manager.
• Integrations. The reseller program should be compatible with platforms that your clients already use. The less trouble clients have integrating the software, the more likely they are to stick with it. 
• Competitive advantage and market demand. Focus on software that has a clear competitive advantage over similar products. Also, check if the software has good customer reviews or a strong marketing demand. 
• Flexibility and sales models. Some reseller programs allow you to choose between one-time sales, subscription-based revenue, or volume discounts. Flexible pricing and sales models help you adapt to different client needs. 81.2% of SaaS companies believe that the lack of flexible payment options prevents deals from closing. By being flexible with your offer, you can grow your business in a way that works for you.

10 Best Software Reseller Programs in 2026

Here are the top software reseller programs in 2026.

1. ActiveCampaign

Partner Program Types: Reseller and Affiliate

ActiveCampaign is a marketing automation platform with email marketing, CRM, and sales automation. 

ActiveCampaign offers advanced marketing automation features. There are also 970+ integrations. If you’re looking to resell a marketing automation service, this is one of the best platforms.

Unique features:

1. Automated campaign builder with 900+ templates.
2. Automated sales follow-ups.
3. Drag-and-drop email newsletter builder with 240+ templates.
4. ActiveCampaign AI for content generation, segmentation, reporting, and scheduling campaigns.
5. Marketing Developer Fund. Developers, startups, and agencies can apply for financial assistance to build tools that improve the functionality of ActiveCampaign for its users.

Earning potential
The ActiveCampaign Agency Program offers a tiered commission structure. As a reseller, you can earn between 25% to 55% discounts on plans. How much you’ll get depends on account volume. Also, you get access to Marketing Development Funds. This can also support your sales and marketing.

SaaS reseller program
ActiveCampaign’s SaaS reseller program provides you with tools, training, and support. As a partner, you can get dedicated onboarding, sales support, product certifications, and co-marketing opportunities.

Get started reselling ActiveCampaign or read our full review

2. EngageBay

Partner Program Types: Reseller and Affiliate

EngageBay is an all-in-one marketing, sales, and service platform. It’s a more cost-effective alternative to Hubspot. However, it still has an impressive feature list. 

For example, you have a forever-free plan that you can use to manage contacts, track deals, and automate emails without upfront costs. This plan includes live chat, appointment scheduling, and email marketing. Not bad for $0!

Like ActiveCampaign, EngageBay has a drag-and-drop automation workflow for creating and sending personalized emails, assigning tasks, and triggering automations based on customer behavior.

EngageBay also has a built-in helpdesk and live chat that you can use to support customers.

Unique features:

1. Integrates marketing, sales, and support into a single CRM platform.
2. Forever free plan and competitively priced plans. Great for startups and small agencies.
3. SMS marketing for sending personalized text messages.
4. Set your own pricing to align it with your business model.

Earning potential
EngageBay resellers can customize the CRM with their branding and set their own pricing. They cover 50% of the license cost for the first 15 accounts. However, the reseller program details aren’t very clear on their website.

Get started reselling EngageBay or read our full review

3. GetResponse MAX 

Partner Program Types: Reseller and Affiliate

GetResponse is an email marketing and marketing automation platform. And GetResponse MAX is their enterprise offer. Compared to the standard version, MAX offers more features, like webinar hosting and in-depth audience analytics.

Unique features:

1. Dedicated account management.
2. Integrated webinar hosting — you can host live or on-demand webinars without relying on third-party tools.
3. Built to handle large contact lists and high-volume campaigns.

Earning potential
GetResponse offers you 2 ways to earn.

• Marketing Agency Affiliate Program
• GetResponse MAX Partnership Program

In the GetResponse affiliate program, you get a 25% commission on every referral that results in a sale. You also get free promotional materials, real-time earning statistics, and special discounts. 

SaaS reseller program
As a GetResponse MAX partner, you get exclusive access to products and a 40-50% discount. This means that you can still refer customers who choose not to go with your offer. A win-win for you! Other perks include a dedicated onboarding and sales specialist.

Get started reselling GetResponse or read our full review

4. HubSpot

Partner Program Types: Reseller and Affiliate

HubSpot is an inbound marketing, sales, and CRM (Customer Relationship Management) platform. You can use it to expand your services with products from HubSpot’s ecosystem. Compared to ActiveCampaign, HubSpot is a much more comprehensive platform. It offers more tools, but ActiveCampaign wins on automation.  

In that sense, HubSpot is more similar to EngageBay. However, EngageBay is tailored for SMBs and comes at a more affordable price. 

Unique features:

1. A free CRM with simple marketing automation, campaign reporting, ad management, Stripe payment processing, and live chat. 
2. Tons of free courses and certifications.

Earning potential:
As a HubSpot Solutions Partner, you can earn a 20% commission on referred accounts. Also, certified partners can make money with onboarding, training, and consulting.

SaaS reseller program:
The HubSpot Solution Partner Program is designed mainly for agencies. It’s a good choice if you want to diversify your service offerings and build expertise in HubSpot. The program has a tiered structure — Untiered, Gold, Platinum, Diamond, and Elite.

Get started reselling HubSpot or read our full review. 

5. Pipedrive

Partner Program Types: Reseller and Affiliate

Pipedrive is a specialized CRM with an intuitive interface and smart customer management tools. Unlike HubSpot’s all-in-one approach, Pipedrive is more geared towards pipeline management for sales teams. 

Unique features:

1. Kanban-style board for a clear visual representation of the sales pipeline.
2. Users can tailor pipeline stages to align with their sales processes.
3. Sales automation for follow-up emails and activity reminders.
4. Target setting and reporting tools.

Earning potential:
Pipedrive offers a tiered affiliate program where you can earn a 20% commission when you get started. This only applies to the first 12 months of the customer’s subscription. If you refer at least 2-5 sales per month for at least 6 months in a row, your commission increases to 30%.

SaaS reseller program:
The Pipedrive Solution Providers Program caters to resellers who want to offer Pipedrive alongside their professional services. As a Pipedrive Solution Providers Program partner, you handle sales, billing, technical support, and account management. 

This program requires certain technical certifications and commitments:

For both tiers:

• New partners must complete the necessary certifications within 6 months and must make sure they remain current.
• Resellers are responsible for providing Tier 1 support to address customer issues related to their implementation or configuration of Pipedrive. 

These requirements ensure that partners are well-equipped to deliver the best possible service to clients.

Get started reselling Pipedrive or check out the best Pipedrive alternatives

6. Keap

Partner Program Types: Reseller and Affiliate

Keap is a CRM and marketing automation platform for SMBs. With Keap’s drag-and-drop automation builder, you can set up workflows to send personalized emails, schedule appointments, or trigger actions based on customer behavior.

Keap’s CRM captures lead details from emails, web forms, and social media to make sure no potential customer slips through the cracks.

Compared to Engagebay, Keap has invoicing and payment processing, which Engagebay lacks. However, Engagebay has an integrated helpdesk and live chat. 

Keap has a more advanced automation builder, including an automated AI assistant. It also offers dedicated business phone lines.  

Unique features:

1. Automated appointment scheduling. Clients can book meetings directly through Keap, which syncs with your calendar and sends you automated confirmations.  
2. Integrated invoicing and payments.
3. Dedicated business phone line for managing calls and texts separately from personal communications.

Earning potential:
As a Keap Affiliate Partner, you can earn a 20-30% commission on referrals. Also, you can provide consulting and priority support services. On Certified Partner Program, you can earn 20-30% recurring commission for every Keap app you sell. There’s a handy calculator that helps you estimate the additional revenue you’ll generate as a Keap certified partner.

If you’re an affiliate marketer looking for an email tool, check out our review of the best email marketing tools for affiliate marketers.

SaaS reseller program:
Keap aims the software partner program at business consultants, agencies, and sales and marketing professionals. The partner certification includes online training that you can complete at your own pace, followed by a practice project. The average time it takes to complete the certification is between 10-24 working hours, which depends on how familiar you are with Keap CRM.

After training, your assigned partner coach will share resources and strategies to help you get partner success quickly. As a partner, you start at 20% commission, which can increase depending on your yearly Keap sales production.

Get started reselling Keap or find the best Keap alternatives

7. Semrush

Partner Program Types: Reseller and Affiliate

Semrush is an SEO and content marketing platform. It has features like keyword research and backlink analysis to help you improve your search rankings.

Discover what your audience is searching for and gauge demand for specific products, services, or topics. You can use the Keyword Gap tool to compare your keyword ranking with competitors and spot missed opportunities to increase your website traffic. 

You can also analyze your top competitors’ backlink strategies and find out where they get their links. This reveals high-authority domains that you should also target. 

Unique features:

1. Keyword Magic tool for uncovering high-volume search terms and long-tail keywords.
2. Site audit tool that scans websites for technical issues and provides actionable insights.
3. Position tracking tool for monitoring daily changes in keyword rankings.

Earning potential:
Semrush has a referral program where you can earn a 30% commission on each sale or $10 for every new trial. The program uses a last-click attribution model with a 120-day cookie life. This allows you to take credit for conversions, even if the sales cycle takes more time. 

SaaS reseller program:
Apart from the affiliate program, Semrush offers collaboration with regional resellers. 

These partners work closely with customers to scale Semrush’s presence in different regions. Resellers define marketing and sales strategies and manage customer success initiatives.

Get started reselling Semrush

8. Unbounce

Partner Program Types: Reseller and Affiliate

Unbounce is a platform for creating high-converting landing pages. You can use it to increase your conversions without hiring developers. Unbounce stands out with its user-friendly drag-and-drop interface and AI-powered features. 

Unique features:

1. A smart builder that makes it easy to create landing pages. It includes data-backed insights and more than 100 customizable templates. 
2. An AI-powered Smart Traffic. This tool automatically analyzes visitors’ attributes and directs them to the page version most likely to convert.
3. Dynamic text replacement. It automatically personalizes your landing page to match the visitor’s search terms.

Earning potential:
Unbounce’s referral partner program offers 35% recurring revenue for 12 months. Each partner gets a dedicated account manager and access to sales enablement materials.

SaaS reseller program:
Unbounce’s certified partner program is for marketers, agencies, and enthusiastic customers. SaaS partners receive up to 35% of the monthly revenue for each new customer they refer. 

Get started reselling Unbounce

9. Wix

Partner Program Types: Reseller and Affiliate

Wix is a website-building platform for creating professional-looking websites with ease. It comes with a drag-and-drop editor and 900+ customizable templates. You can build full websites on Wix, not just landing pages like with Unbounce. Add blogs, online stores, and portfolios to your website.  

Unique features:

1. More than 900 website templates for business consulting, health & wellness, travel, ecommerce, and other industries.
2. A marketplace with 100+ applications and integrations.
3. Artificial Design Intelligence (ADI) will create a personalized website by just answering a series of questions.

Earning potential:
Wix affiliates can get a revenue share starting at 20% for every Premium site published. Plus, there’s 25% for each Enterprise client onboarded.

SaaS reseller program:
Wix collaborates with SaaS partners through its Resellers API. You can use it to offer paid Wix services to your customers. As a SaaS reseller, you are responsible for the complete purchase flow. This includes checkout experience, payment processing, and post-purchase management. 

Get started reselling Wix

10. Shopify

Partner Program Types: Reseller and Affiliate

Shopify is an ecommerce platform to create, customize, and manage online stores. Compared to similar platforms, Shopify has a user-friendly interface and more than 10,300 integrations. It’s accessible both to beginners and seasoned merchants.

Unique features:

1. Large choice of sales channels, including online store, social media, and Shopify POS.
2. 10,300+ integrations to improve your store functionality.
3. Starting price of $19/month for 10 inventory locations, localized global selling for 3 markets, POS Lite, and 24/7 chat support.

Earning potential:
You can earn by building new stores, developing apps, and referring new merchants. When you create and transfer a development store to a client who subscribes to a paid plan, you earn a recurring commission of 20% of the merchant’s monthly subscription fee. 

For referring new Shopify Plus merchants, you get a recurring commission of 20% of the merchant’s monthly base platform fee. 

SaaS reseller program:
The Shopify partner program includes sales training resources, documentation, and dedicated support. This allows you to help merchants build and scale their online businesses. 

Get started reselling Shopify

Find the Best Software Reseller Program for Your Business

We’ve reviewed the top software reseller programs, but which one is the right reseller program for you?

If you’re an agency with a heavy focus on marketing automation, go for ActiveCampaign. 

In the CRM software industry, it’s hard to choose between HubSpot and Keap. HubSpot has a forever-free CRM plan, but Keap has built-in invoicing and payment processing. Apart from sales and marketing, HubSpot also has customer service tools, but Keap has appointment scheduling (available with HubSpot only through an integration). 

For ecommerce agencies, Shopify leads the way. Wix is a good choice for web development agencies. It allows reseller partners to generate revenue, especially by onboarding Enterprise clients.

Whichever tool you choose to explore, we hope you find the right reseller program and set up an additional source of income as a SaaS partner.

Software Reseller Programs FAQ

The post 10 Best Software Reseller Programs to Make Money in 2026 appeared first on Email vendor selection.

For this article, I’ve reviewed and tested over 30 email checkers. I chose what my experience showed are the best email verification tools out there. With a full explanation of what email verification is and what to look for in email validation software. And details about features, prices, pros and cons for each tool.

Best Email Verification Tools – Our top Picks

While we’ve listed 10 email verification services in total, the review came out clearly with some favourites.

Here’s the quick overview of the best tools in 5 categories.

• Best for accuracy – A lot of the services I tested proved pretty accurate with their verification. They kind of have to be. But Bouncer is the one I trusted most. Mainly because it uses so many different validation steps. It’s also proven to be reliable and you can use it for very high-volume bulk verification. 
• Best speed – In my tests, Emailable helped me get verification results the fastest because it’s so easy to use and fast. Its Monitor feature also lets you schedule list validation.
• Best price – With per-email prices ranging from $0.002 to $0.007, Bouncer is the cheapest service I tested. And it gets even cheaper for larger volumes. EmailListVerify is also a good deal, with prices starting at $0.004 per email.
• Best customer support – I really enjoy the way Bouncer helps you get started. New customers get a dedicated support person to talk to via email, live chat and phone. It also offers person-to-person technical support for API integrations.
• Most Integrations – ZeroBounce has 45 direct integrations with platforms like ActiveCampaign, GetResponse, Hubspot, Brevo, and Shopify. A lot of email verification services rely on integration tools like Zapier and Make.

Scoring table

* Self-reported accuracy and speed
**Delivery Guarantee

What to Look for in an Email Verification Tool

I’ve learned a lot from using different email verification software over the years. A growing email list changes your validation needs. When choosing an email verification tool, make sure that it grows with you. You’ll need an email checker that allows bulk data upload. And one that won’t cost a fortune for a big email list.

Some email scrubbing tools have free versions or free trials. You can try them out to find out if they have the integrations and accuracy you need.

Here are the 6 “make-or-break” features I look for in email verification software:

• Accuracy. A good email verification service should validate emails accurately. You should expect an accuracy rate of at least 95%. Otherwise, you risk sending to an unacceptably large number of suspect emails you thought were valid. 
• Speed. Verification speed is important, especially for businesses verifying large email lists or running real-time verification. A reliable service should be able to process thousands of emails within minutes without compromising accuracy. Real-time verification via an API helps to validate email addresses at sign-up. 
• Reporting. There’s more to email verification than whether an email is valid or not. Look for services that report on the reasons why emails fail verification. This will help you identify patterns of where you might be picking up risky emails. Additional insights into bounce risks also help you to improve deliverability. 
• Price. Look for pricing that suits how many emails you need to verify. And how often you need to use it. Many services offer discounts for bulk volumes. Pay-as-you-go keeps costs low for ad hoc use. But subscription plans can work out cheaper if you verify emails regularly. 
• Support. Look for services with 24/7 support via live chat, email, or phone. Additional resources like knowledge bases, API documentation, and developer assistance are also valuable for getting started quickly.
• Integrations. Integrations let you quickly transfer and clean emails from the tools you already use. Look for integrations with your CRM, email marketing software, marketing automation platform, and landing page builder.

10 Best Email Verification Tools – Detailed first-hand reviews

Email verification software checks if an email address is deliverable. It helps you avoid sending emails to inactive accounts. Marketers and salespeople use it to avoid bounces and increase campaign performance.

So let’s go into the details of the 10 email verification tools I tested. If you want even more based on the first-hand review for each tool. This will give you a better feeling if a particular tool suits your business or not.

1. Bouncer – Best for accuracy and reliability

Bouncer is an intuitive email verification software with high accuracy. The tool comes with SOC2 and GDPR compliance. When you submit an email, it’s anonymized immediately. Also, they have a zero downtime policy. Overall, you know that Bouncer will function properly and safely.

Its features include domain check, syntax check, catch-all server detection, disposable email detection, and bulk verification. You can bulk upload lists of up to 250,000 emails at once.

Besides the basic features, Bouncer offers a deliverability kit that verifies your mail server setup and authentication. And it notifies you when internet service providers blacklist you. On top of that, the tool estimates the bounce rate of your future campaigns.

The software integrates with Moosend, Mailchimp, Hubspot, Kit, GetResponse, and many other marketing tools. 

Rating
Capterra: 4.9 (233 reviews)
G2: 4.8 (232 reviews)

Bouncer offers 100 free credits for the trial with access to the main features. The pay-as-you-go pricing costs $0.008/email if you’re checking 4,000 emails. And quickly gets cheaper per verified email if you check more. The basic monthly package is Apprentice, which offers 10,000 verifications at $50/month.

Bouncer already has one of the best prices out there. We got an additional 25% discount on Bouncer for our readers. Just sign up through this special link here to get the discount.

Try Bouncer for free here
or read full review

2. ZeroBounce – Most integrations

ZeroBounce is an email verification tool that offers real-time validation. It provides top-level security with GDPR, SOC 2, and PCI compliance.

The ZeroBounce Score feature lets you discover the most active emails too. Which means you can identify and target the highest-quality leads.

One of the outstanding features of the tool is the Email List Enhancement. This will give an email contact’s name, geolocation, and gender. Sometimes, it’ll also discover social media and IP addresses based on an email address. Use this data to send more personalized and segmented email campaigns.

Demographic data will also be helpful in segmenting your audience. And the social media append feature will pave the way for effective cross-channel campaigns. 

ZeroBounce has 45 integrations with platforms like ActiveCampaign, GetResponse, Hubspot, Brevo, and Shopify. You can always get in touch with the ZeroBounce team thanks to the 24/7 support.

Rating
Capterra: 4.7 (458 reviews)
G2: 4.7 (519 reviews)

ZeroBounce offers 100 free credits to test the tool. And they don’t charge for unidentifiable email addresses. The pay-as-you-go rates start at $0.008/email for 2000 credits. And the price drops down to $0.003/email for 250,000 emails. The monthly starter package comes with 2000 emails at $15. 

Try ZeroBounce for free here

3. Emailable – Best usability

Emailable is a bulk email verification service that claims a 99% accuracy rate.

You can upload email lists to Emailable from your computer, or import them from email and marketing platforms. The tool’s design is super simple and user-friendly.

One of the best things about Emailable is its Monitor module. It lets you set how often email lists should be verified. You just customize the settings if you want weekly checks on specific lists in your email and marketing platforms.

The tool offers name and gender detection to enrich your lists. The role detection feature also detects role-based professional email addresses. All this information is handy to create targeted campaigns.

You can monitor key deliverability metrics using the inbox reports. Emailable integrates with MailerLite, Pipedrive, MailUp, ActiveCampaign, Brevo, Constant Contact, and over 80 other tools.

Rating
Capterra: 4.7 (334 reviews)
G2: 4.8 (273 reviews)

Sign up to Emailable to get 250 free credits. The pay-as-you-go pricing starts at $30 for 5000 credits. The lowest ends at $0.00135 per email for 2.5M credits. If you subscribe to a monthly plan, 5000 credits come at $25.5/month. You save 15% compared to the pay-as-you-go price with monthly plans.

Get started with Emailable for free here

4. Kickbox

Kickbox is an email verification tool with bulk email verification and real-time email cleaning. It cleans your email lists flagging invalid email addresses, accept-alls, role emails, and low-quality emails. Kickbox puts emails into 3 categories: risky, undeliverable, and deliverable emails. You can also use it to verify emails in sign-up forms.

It also has deliverability tools, including blocklist monitoring, inbox placement checker, email testing, and DMARC monitoring. Kickbox is known for fast signup and high verification speed. Users can upload CSV and XLSX files. 

You can connect Kickbox directly to email marketing and marketing automation tools, like MailerLite, iContact, Benchmark Email, AWeber, Klaviyo, Mailchimp, Campaign Monitor, and Constant Contact, and GetResponse. They also have a Zapier integration which lets you connect 5000+ apps.

Rating
Capterra: 4.4 (70 reviews)
G2: 4.5 (374 reviews)

Kickbox gives you 100 free verifications for testing. Prices start at $5 for 500 verifications. They don’t charge for unknown emails.

Try Kickbox for free here

5. NeverBounce

NeverBounce is a trusted bulk email verifier with real-time and automated email verification. It’s a handy tool that provides excellent support over several channels. 

When there’s a list with a high number of unknowns, their team personally reviews it. And they have a refund policy to support that claim. If more than 3% of your emails bounce after using NeverBounce, they refund the difference.

NeverBounce lets you share data across your teams as well. Team members can access each other’s stored lists and account apps. 

NeverBounce has integrations with over 80 tools like Moosend, Pipedrive, Hubspot, Constant Contact, and AWeber.

Rating
Capterra: 4.5 (46 reviews)
G2: 1.3 (4 reviews)

You’ll pay $0.008 for 10000 credits if you want to pay as you go. And 1M credits will cost $0.003 per email. The smallest monthly plan includes 1,000 credits and costs $10. And you can save 20% for every tier if you subscribe annually. For over 1M credits, you’ll have to contact the team for an offer.

6. Hunter

Hunter is an email outreach platform with email finder and email verification tools. It checks the format, the domain, and the server response. You can upload a list of emails for bulk verification and add the email verifier API to your site or app. 

The Hunter Google Sheets add-on verifies email addresses directly in your sheets. It’s a nice touch that other email verification software doesn’t have. Especially for sales and service teams working with contact list tables.

Find contacts when you visit a site with the Hunter browser extension. This extension will list all the emails from the Hunter database that have the same domain as the site you’re visiting. It’ll also show if an email is verified or not.

Hunter has only 9 native integrations, including HubSpot, Pipedrive, Salesforce, Zoho CRM, Gmail, Outlook, Google Sheets, Zapier and Make. The last 2 let you connect Hunter with 5000+ other apps.

Rating
Capterra: 4.6 (678 reviews)
G2: 4.4 (561 reviews)

Get 50 verifications with Hunter for free. Hunter’s pricing starts at $49/month for 1000 email verifications. Extra credits cost $5 for 100 credits on this Starter plan. The Growth plan costs $149/month for 10K verifications. Hunter is more expensive compared to other email verification services, but it has an email finder and an email outreach tool in all plans.

7. Clearout

Clearout is a powerful email verification tool known for its high accuracy. It checks syntax errors, domain validity, and removes spam traps. It uses AI to give a deliverability verdict for all email addresses.

Clearout’s AI Verdict works as a scoring system. So you don’t just get a report flagging emails that are fake, dormant or spam traps. You get a detailed breakdown of predicted deliverability plus an at-a-glance score. Clearout claims its deliverability scoring has 99% accuracy. So it’s highly effective in helping to improve deliverability rates and protect sender reputation.

You can check emails one by one or upload a list for bulk verification. Clearout also integrates with 38 CRM and email marketing platforms. Including HubSpot, Mailchimp, ActiveCampaign, Pipedrive, and Zapier. There’s an email verification API you can add to your forms to verify emails when you collect them.

New users get 100 free email verifications. Pay-as-you-go pricing starts at $0.007 per email for 5,000 verifications, with discounts for larger volumes. Plans start at $14 a month for 3,000 verifications if you pay annually.

Rating
Capterra: 4.7 (83 reviews)
G2: 4.7 (325 reviews)

8. Snov.io

Snov.io is a sales automation platform. It combines lead generation, sales CRM and campaign automation tools. All with a heavy slant towards email. Its lead generation tools cover email databases and LinkedIn. But it also helps to nurture leads with email-focused outreach. This includes the ability to set up drip campaigns and automated follow-ups.

Snov.io’s email verification tools help avoid wasted time and effort. And protect your sender reputation. With email prospecting, there’s always the risk of picking up old, unused addresses. Or even fake ones. Sending these will result in bounces. So email verification is a good fallback to make sure you are sending to who you think you are. And keep deliverability rates high. There’s also a separate deliverability testing tool to support this further.

Snov.io validates email addresses using 7 criteria. And gives a simple ‘traffic light’ report for each email. Green for valid, amber for uncertain, and red for invalid. It integrates 45+ business and marketing tools. There’s also a Chrome extension that lets you verify emails as you find them.

You get your first 50 email verifications with Snov.io free. Plans start at $30/month for 1,000 credits. Credits can be used for verification or lead generation.

Rating
Capterra: 4.5 (213 reviews)
G2: 4.6 (444 reviews)

9. EmailListVerify

EmailListVerify is a no-frills specialist email validation service. Its focus on email verification alone helps it achieve impressive results. It’s also very affordable and user-friendly.

EmailListVerify uses multiple tests to validate email addresses. These include syntax verification, MX record detection, spam trap detection, and domain health analysis. It also identifies disposable and temporary email addresses.

You can check individual email addresses or upload lists for bulk verification. There’s an API that lets you run validation in real-time from any platform where you use email addresses. This allows you to build verification into sign-up forms, for example. 

Many of EmailListVerify’s tools can be used for free. This includes email validation and checking for disposable emails. Other free-to-use tools include a blacklist checker, DNS health check and MX lookup tools. And DMARC and SPF record generators for authenticating your domain. All of these support better deliverability and sender reputation. 

And EmailListVerify has 11 integrations with popular email marketing services, like AWeber, Kit, HubSpot, Mailchimp, and SendGrid.

EmailListVerify offers 100 free verifications. Pay-as-you-go pricing starts at $0.0004 per email address for 1,000 verifications. Bulk discounts drop this as low as $0.0003 per email for larger volumes. Monthly plans start at $139/month for 5,000 verifications a day.

Rating
Capterra: 4.4 (149 reviews)
G2: 4.4 (50 reviews)

10. Alfred

Alfred is an email validation and email threat detection tool. It checked over 11 billion emails to date and is trusted by companies like Riot Games, GetResponse, and Grant Cardone.

You can verify email lists directly through Alfred’s web application. Or set up integrations with the API and verify email addresses at sign-up.

Getting started and running a validation is very quick. When you upload your email list, Alfred first checks if it needs to be cleaned. After the evaluation, you can immediately start the validation. The results are easy to understand, like “best deliverability”, “maximum reach”, and “do not send”. If that’s not enough, you can check quality scores. 

Alfred has a free plan with 250 credits. Prices start at $1 for 100 verifications and the cost of a verification decrease the more credits you buy. Alfred doesn’t charge for duplicates and unknowns.

Try Alfred for free here

Best Email Verification Tools: Price comparison

Every online business needs an email verifier. These tools are effective, affordable, and necessary to preserve your sender reputation.

There are options for every budget. Almost all email verification services offer two pricing models, pay-as-you-go and monthly subscriptions. Most of them also have free trials. This means you can try several tools and stick with the one that best works for you.

Frequently Asked Questions (FAQ)

The post 10 Best Email Verification Tools in 2026 to Clean Your Email List appeared first on Email vendor selection.

If that’s you and you want to monetise your talents, read on. There is no shortage of ecommerce software platforms, but you probably don’t need all the bells and whistles that expensive platforms have. In this Sellfy review, we’ll review how the platform works. We’ll look closely at costs and if it’s a great fit for you.

Try Sellfy for free here

Sellfy’s most important features

• All product types: Sell physical products, digital downloads, print-on-demand, merchandise, subscriptions, and offer freebies.
• Store customization: Pre-made templates help you build a great-looking storefront in minutes. 
• Managing customers: Keep tabs on all paying customers in the Customers section. Track details like order history, purchase dates, amount paid, subscription status and more.
• Order Tracking: Like the Customer section, Orders lists your full transaction history. Filters make it easy to narrow down and find every order. 
• Marketing: Promote your online store and products within the platform. Start with email marketing, discount codes, upselling, social media ad tracking and pay-as-you-feel pricing offers. All simple, and you can 
• Payment settings: Sellfy accepts secure payments through platforms PayPal and Stripe. 
• Analytics: Sellfy collects store performance data to track how well your business is doing.
• Integrations: You can connect 7 external apps to extend the functionality of your store.

Get started with Sellfy for free

Sellfy Review: Ecommerce store for Creators and Small Businesses

When you first sign up for Sellfy, the welcome dashboard walks you through creating your first store. It takes about 15 minutes. 

You can imagine how Sellfy features fit together in 3 step setup:

1. Add products. 
2. Customize your store.
3. Connect a payment gateway.
   

And voila, you are up and running.

All of Sellfy’s other features are in the main menu on the left of the screen. It’s a very logical build, making it easy to navigate and find everything you want in the interface.

Let’s dig into what all these features do and how they work.

Create Your Online Store in Sellfy

To build your first store, you click the ‘Customize Your Store’ option in the welcome dashboard. The same options are available in the main menu via Store Settings > Customization.

When you set up your store, first you give it a name. This will appear as the URL with the domain .sellfy.store. If you already have a custom domain, you can also add it at this stage.

The Store Customizer is where you build your web store. I found the interface very user-friendly. It’s easy to navigate your way around the tools and features. All the options are listed in the left-hand menu. 

Under Store Settings, you set elements and style features that appear on every page. This includes things like logos and page headers. And activating the shopping cart and search.  Under Store Style, you can change visual settings for your entire custom storefront. This is also where you choose pre-made themes or templates. 

Every Sellfy store comes with a default set of pre-made pages. These are listed under Built-in pages. They are:

• Home page
• Individual product page
• Product category
• Checkout
• Order confirmation.

You can add custom pages or design your own pages from scratch.

Creating and editing pages in Sellfy is brilliantly simple. Click on a page from the built-in or custom lists, and you get the same set of tools. Here’s what they look like for the Home page:

Sellfy calls page elements Modules. The editor lists all Modules in the left-hand menu. SEO settings appear as a second pop-out menu. Here you can preview and customize how every page will appear in search results. You can add a meta description and add an image for sharing on social media.

To edit Modules, you can click on the Module name in the menu. Or you can simply click on it in the main editor window. Sellfy isn’t a drag-and-drop editor. So you can’t rearrange or drop new modules into position that way. But a repositioning tool appears whenever you click on an object in the main window.

Above you can see the editing options for the Homepage Hero module. Adding the image took me about 5 seconds. You can edit the text by clicking on the text boxes. 

One great thing you can do is preview how your design looks on desktop, tablet and mobile.

A separate View My Store option lets you check out your site in a web browser. This previews more than just how your store looks. You can test out page navigation and how different elements work together. 

Store Templates in Sellfy

There are 11 pre-made store themes to choose from. These aren’t just different designs. Some are geared towards different product types:

• Bio: A profile page with a few lines, social links, and products.
• Basic: The default ecommerce-style theme with minimal design.
• Lumiere: Ecommerce-style theme with more vibrant colors and gradient backgrounds.
• Noir: Also a general product theme, but with a dark style.
• Savant: A theme for online academies and web courses.
• Idee: A photography template.
• Mode: A fashion-focused theme.
• Livres: The theme for writers and book publishers.
• Jouets: A theme for toy or collectibles stores with lively colors.
• Activité: A theme for sports creators and brands.
• Musique: A theme for musicians and promoters.

Especially if you’re a first-timer, the design side of creating an online store can be time-consuming. Sellfy’s themes offer a shortcut to getting a good-looking store live, fast. 

Create your store in Sellfy

Adding Products to Your Sellfy Store and Product Types

Now you already created and designed your first site. But an online store is nothing without products to sell. In Sellfy, you can upload product listings and then add them to your product pages. You do this via Products > Add new product on the main dashboard menu.

The first thing you see is a list of product types. In Sellfy, you can sell:

• Digital products: Anything your customers can download. So ebooks, podcasts and other audio files, video, graphics etc.
• Print on demand: This is a real USP for Sellfy. If you want to sell branded mugs, T-shirts, hoodies, badges or anything else, Sellfy will make and ship them for you. Print-on-demand means Sellfy makes every item to order. So you don’t risk being left with unsold stock.
• Subscriptions: For selling digital products via a membership model rather than per-item purchases. So for something like a podcast, customers set up a repeat payment so they can download every new episode. 
• Physical products: Listings for any items that need to be shipped. 
• Freebies: A special category for free tasters, trials or basic versions of a ‘premium’ product. 

Creating product listings in any of these categories couldn’t be easier. It’s a case of little more than filling in a form.

For all products, you have to provide:

• Product name
• Product description
• Product category (helps to group products in your store)
• Price
• Product preview image

With physical products, you have to think about shipping. If you use pay-by-weight shipping, you have to include the weight of each item so shipping costs can be calculated. Shipping details are managed in Store Settings > Shipping Settings.

Print-on-demand works a little differently. Sellfy lists the products that you can customize and sell in your store. Here are the categories available:

Again, the merchandise editor is brilliantly simple. It shows you the dimensions of the item’s printable area in a graphic. You can upload images and add text. You just click and drag to rearrange or resize. It took me a couple of minutes to design a simple tote bag.

Another cool thing about Print on Demand is that Sellfy autogenerates product preview images. You get four different images to choose from. You can regenerate them at any time. 

Marketing your Products with Sellfy

As a creator, you don’t always have the luxury of a full sales and marketing team.  Sellfy offers built-in marketing tools to make life a little easier.

Email marketing
Sellfy lets you send promotional emails to your customers. It has templates for product launches, product discounts and product updates. It’s not a huge choice and the email designs are basic text. No HTML email designs here. But on the plus side, it’s really easy to set up and add images. For a product launch email, you simply choose the product and pick your recipients. Sellfy autogenerates the email with a link to the product listing.

If you’re not happy with the look of Sellfy emails, you can use Zapier to connect Sellfy with ecommerce email marketing tools and newsletter platforms, like beehiiv. And you can request a direct integration with your email tool on the Apps page.

Coupons & Discounts
Sellfy lets you offer discounts in 2 ways: coupon or sale. You can knock down the prices of individual items. Or run a sale across your whole store. You can also create coupon codes that customers can redeem against future purchases. There are options to set a time limit, choose eligible products, and how many times a coupon code can be redeemed. 

Cart Abandonment Emails
Cart abandonment sends an email whenever a customer puts items in their basket but doesn’t complete the sale. The cart abandonment email is as easy to set up as promotional emails. You can add coupons and discount codes to bump conversions. Find more email marketing campaign ideas in our ecommerce email marketing guide.

Upsell
An upsell generates a pop-up message whenever a customer adds a product to their basket. The message suggests another product the customer might want to buy. You can add a discount as a sweetener. You can apply upsells to specific products. And that way link items that are commonly bought together. Or you can set upsells to appear with every product. This is a great way to promote a new item, for example.

Payment Options and Settings Sellfy

The final step to selling products through your store is setting up payments. The options are found under Store Settings > Payment Settings. Again, the first thing that hit me was how easy Sellfy makes it. There are two options. You can connect a Stripe account, use PayPal or both.

Stripe and PayPal are two of the world’s biggest digital payment platforms. So you know you are going to get fast, reliable payments and high levels of security. Stripe means your store will be able to accept Visa, Mastercard, Google Pay and Apple Pay. PayPal, meanwhile, facilitates payments from any bank account. It’s used by more than 400 million people worldwide. Account holders can pay securely without sharing their financial details.

Try Sellfy for free

Managing Customers in Sellfy

Once you start selling, Sellfy captures the details of every paying customer. It lists them all in the Customers section.

Customer listings are split into two:

• All Customers: This section lists everyone who makes standalone product purchases.
• Subscriptions: There’s a special section for subscribers as more details are shown. Here you can view the length of subscription, start date, status, payment history and more.  

Sellfy automatically asks for customer email addresses at checkout. Downloads are sent to customers by email. Email addresses are listed on the Customers page with other details. You can use these to send marketing emails. Just be sure to set the opt-in right. You can do this in the Store Customizer on the Checkout page, as shown below: 

Tracking Orders and Inventory in Sellfy

Sellfy keeps a record of all orders. You can view them in the Orders tab in the main menu. This helps you keep track of the status of every order. In the main All Orders view, the following details are shown for every order:

• Order Date
• Product purchased
• Customer email
• Payment status
• Fulfilment / Shipping Status
• Price

You can filter the list by product, price range, payment and shipping status. There is a separate tab to filter all unfulfilled orders. You have to make sure no orders slip through the net! 

You can export any order data to Google Sheets.

Sellfy Analytics

Sellfy collects data to help you monitor how your store performs. It displays everything in Overview > Analytics.

Any online business needs to keep a close watch on performance. Data analytics is an amazing tool that has improved business insight. But as start-up solopreneurs, all that number-crunching can be frighteningly complicated.

Sellfy does a great job at keeping things simple. It strips back the data to the essentials. And presents it in easy-to-understand graphs.

Sellfy reports include the following analytics data:

• The number of website visits
• The number of transactions/purchases made. (Multiple products bought at the same time count as one purchase).
• Conversion rate, or the percentage of visits that turn into purchases.
• Total revenue
• The top products by revenue generated.
• Top web-traffic sources
• For international sellers, top countries. This shows data for visits, purchases, conversions and revenue by country.

For all the above, you can narrow down by date. Or view data for chosen products. It’s by no means the most comprehensive set of web store analytics you’ll ever see. But if you’re just starting or running a microbusiness, it will tell you all the key things you need to know. And make it simple to keep track of them. You can connect Google Analytics directly, SEO tools, and reporting platforms with Zapier.

Sellfy Integrations

If you do wish you could do a little more with Sellfy, no sweat. It offers direct integrations with 7 external platforms. All are in the Apps tab on the main menu.

One of the options is Google Analytics. So if you do want to take your performance tracking up a level, the option is there. 

Facebook Pixel and Twitter (now X) Ads help you promote your store on social media. Facebook Live Chat provides messaging for customer service. Google Merchant Centre lets you customize how your products appear in Google results.

Being able to connect to your Patreon page is a great option for creators. It means you can sell via Sellfy directly to your Patreon followers. And Zapier is an amazing tool that lets you connect to 5000+ other apps, including email marketing tools, marketing automation platforms, CRMs, SMS marketing software, online course platforms, and SMTP servers.

Also, you can embed your Sellfy store on your other websites. There are 4 options available under Store Settings > Embed options:

• Buy Now buttons, which provide a direct link to the Sellfy checkout. This is useful for things like blogs, where you mention your products.
• Single Product Pages display full product listings on another website.
• All Products display your full product catalogue on another site.
• Add to Shopping Cart buttons that will add the products to the customer’s cart.

Get started with Sellfy for free

How Much Does Sellfy Cost? Pricing and Discount

Sellfy pricing has 2 big advantages. It’s cheap and it’s simple. Starting at $29 a month, it’s $10 cheaper per month than Shopify Basic. This doesn’t include the transaction fees you’ll pay in Shopify. And you don’t get the complex add-ons of platforms like WooCommerce. 

But the biggest plus is that Sellfy doesn’t take any cut of sales. Unlike other ecommerce platforms, Sellfy doesn’t charge transaction fees.

The Starter tier is for businesses turning over less than $10k a year. You can sell unlimited products. Once your revenue goes over $10k, you unlock extra features on the Business and Premium plans.

There’s a 14-day free trial with all features for you to try before you put your store live.

See full pricing

Sellfy Customer Support

Sellfy’s support options lean heavily towards self-help. Its Help Center is well-stocked with support articles. They are split into two categories. ‘Store owner questions’, or things account holders need to know for running their store. And ‘Buyer questions’, or things store owners might need to know to help their customers. 

There is a Help button on many of the feature pages. This gives you access to the knowledge base as you use the platform. What’s cool about it is that it shows articles based on what page you are on. So it speeds up finding what you are looking for.

You can also contact Sellfy’s customer support team via email ticket. User reviews speak very highly of the support experience. Responses typically come in just a few hours. On higher plans, you get priority customer support and a faster response.

Example Stores Built with Sellfy

So that’s everything you can do with Sellfy. But what about putting it all together to build an actual, real-life web store? Here are 5 great examples of Sellfy sites built by creators.

Think Make Push

Think Make Push is the web business of David Killingworth. David is a film production enthusiast who turned his hobby into a career. He works full-time in video production for a TV station. 

Thanks to Sellfy, he has also set up a successful side hustle making and selling film overlays. These are digital files that manipulate how videos look. David has an audience of close to 30k YouTube followers he sells to. And has even worked with Netflix producers!

David’s favourite feature is upselling: 

“I’ve been using [the upselling feature] a lot,” said David. “I had no background in marketing, so the upselling feature was the first time I ever heard of upselling. So, when I looked into it and tried it out, I was like, “Wow, this is great.” 

Efikzara

Zara is a multi-talented creative influencer. She is a professional violinist, composer and experienced cinematographer. She has 105K+ followers on Instagram and 171K+ subscribers on YouTube.

She’s also passionate about natural hair care. Efikzara is the store where she has turned that passion into a business. The site sells Zara’s natural hair care recipes and resources as digital downloads. There is also bright, funky branded merchandise courtesy of Print on Demand. 

For Zara, the big win of using Sellfy is how user-friendly it is. A lot more so than other platforms she has used in the past. 

“I used to have a Shopify store, but it’s not as user-friendly as Sellfy,” said Zara. “When you’re selling something like digital products, I think it should be straightforward so that your customers can get what they need. I think Sellfy does a really great job with making the purchasing process straightforward. The user experience is so effortless that it’s easy to get a high conversion rate.”

Eumicakes

Eumicakes is the business website of palette knife artist Eunice Arreza. A former teacher and now full-time mum, Eunice is also a talented cake decorator. And she has turned that talent into a business. 

Eunice specializes in a technique called palette knife painting. She makes floral arrangements in icing and buttercream. And shares all her projects with her 30k Instagram followers. Through the Eumicakes store, she sells courses and tutorials showing others how to do it.

Eunice started selling her first courses via Facebook. When she decided it was time to set up a proper web store, she looked around at the different platforms. And decided Sellfy was the best fit for a new starter like her.

“I compared different eCommerce platforms by weighing the pros and cons,” Eunice explains. “And, Sellfy’s Starter plan for selling digital products seemed like the best option for me – it was what I needed. Also, I like that Sellfy is more than just an online store – it’s a fully functional website that doesn’t require any coding skills, which makes it very beginner-friendly.” 

LindaSkuja.com

Linda Skuja is a textile designer and solopreneur. She is widely respected in the crochet industry and runs her own apparel brand, Eleven Hand Made. But as a self-taught crocheter, Linda is also keen on helping others learn the art. On her online store LindaSkuja.com, she sells downloadable crochet patterns.

Linda is another store owner who recommends Sellfy for its ease of use. “My personal experience with other platforms is that they tend to be more complex,” she said. “For example, putting up product listings was so hard that I had to look up answers in the help center. With Sellfy, everything is smooth. It only took 30 minutes to set up my listings.”

Beyond that, Linda loves that Sellfy is flexible enough to act as a personal website and store in one. “I wanted my eCommerce platform to be a personal website as well as an online store. I love that I have a beautiful storefront now that represents my brand, and that I can use my Sellfy site to pitch new collaborations with magazines and publishing houses. I’ve received great feedback about my site from both editors and customers. I feel like my business is in good hands with Sellfy.”

Build your store with Sellfy here

Final Conclusion: Is Sellfy the best ecommerce store for creators?

So now you’ve read my Sellfy review, what do you think? Does it sound like the ideal ecommerce platform for creators?

From what I’ve learned about Sellfy, I have to say it is. Three things stand out. One, it’s just so easy to use. Two, it focuses on digital products. Three, it’s great value.

My conclusion: Sellfy is the perfect fit for digital creatives and influencers looking to monetise their talent. Or launch a side hustle.

• Design Options: 3.5
• Ease of use: 5
• Features: 3.5
• Integrations: 3
• Support: 4
• Value: 5

Total: 4.0

Sellfy Frequently Asked Questions (FAQ)

Sellfy Alternatives

Sellfy vs. Shopify

The main difference between Sellfy and Shopify is simplicity. Shopify is the world’s biggest ecommerce website builder. It’s packed full of features. The options for customizing your store reach way beyond what Sellfy offers. And you can sell 100s of types of products.

But for starters and micro businesses, much of what Shopify offers isn’t relevant. And the huge feature list makes it harder to get to grips with. Sellfy is the opposite. It strips everything back to the basics of what you need. And focuses on ease of use. It’s also primarily set up to sell digital products. Sellfy is also cheaper. Pricing starts at $29/month and they don’t charge any transaction fees.

Check out our review of the best ecommerce platforms

Sellfy vs. Payhip

Sellfy and Payhip are both ecommerce platforms focused on selling digital products. The main difference is the range of features offered. Sellfy includes several features Payhip doesn’t. It comes with built-in marketing tools. The marketing features include email templates for product promotions and up-sell pop-ups. Sellfy also offers a print-on-demand and shipping service for branded merchandise. And it has a mobile app for managing your store on the move.

Payhip doesn’t have any of these. But it does offer a free plan. The catch is that all transactions carry a 5% fee. Sellfy doesn’t take any percentage of your sales.

Read our review of the best ecommerce platforms for small businesses

The post Sellfy Review 2026: The Best Ecommerce Tool for Creators? appeared first on Email vendor selection.

Since Gmail was introduced in 2004, there have been various changes. One of the initial changes was to remove the HTML editor entirely. The Gmail team decided to keep only the WYSIWYG editor for email sending.

The WYSIWYG editor is enough in most cases. But sometimes you want to send HTML email templates with designs.

In the past, users have had to experiment with complex workarounds and hacks to create HTML emails. Fortunately, there is also an easy way. Here’s everything you need to know about creating HTML emails without coding in Gmail.

The best way to send HTML email with Gmail without coding

Creating HTML email messages that look great without coding should be simple. That’s why HTML email editors exist. Tools like Stripo provide users with a flexible email editor. This makes it easy to create a professional email and send it with Gmail.

Get started creating HTML email with Stripo

1. Choose a template

Log in to Stripo and click New Message to start creating your template. There are 1600+ professional, responsive templates to choose from. Some are also free to use with Gmail.

Choose the best-looking template for your campaign, and then you can head into the editor.

2. Customize the template

Make your changes in the HTML email builder. You can experiment as much as you like with the templates to make them stand out.

Everything is very easy to use here, so you shouldn’t have any trouble making your template look great. The builder is suitable for beginners. Check out our guide on creating HTML emails for instructions on how to build a template in Stripo. 

3. Add template to Gmail

After you’re done designing your email, click “Export” at the top. This will open a pop-up with all the ways to export templates from Stripo. Select “Application”, then choose “Gmail”.

Follow the steps to sign in to your Gmail, and you’ll find your email in your Drafts folder.

Gmail will remove media queries when you send HTML email templates. This means that recipients will see the desktop version of your email but they won’t see any horizontal scroll.

Get started creating HTML email in Stripo

4. Add contacts and send the email

Next, go into your Gmail inbox and open your drafts folder. Your Stripo email should be your most recent draft. Click on it, and your template will open in the Gmail compose window.

From here, you can customize the subject line and “To” field. Once you’re ready, click “Send” as normal.

There are various ways to add your contacts to your email. You can copy-paste the recipients into the BCC. This will give you a maximum of 2,000 people you can add with Google Workspace. Alternatively, you’ll be able to add 500 contacts with a personal Gmail account.

Using BCC ensures your contacts won’t see the other emails you’re sending to. If you’re getting serious about email marketing, choose one of the best free and cheap email marketing tools. These platforms have all the features for creating and sending email marketing campaigns.

2 alternative ways to send HTML emails in Gmail

Use layouts in Gmail (Google Workspace)

If you have a Google Workspace account, you can create HTML emails with a visual editor inside Gmail. Here’s how.

Open Gmail, click Compose and the Layout icon. If you don’t see it, click on the three dots to find it. Then, choose one of the default layouts or create one from scratch. 

You can insert, resize, and rearrange text, images, buttons, and dividers in the visual editor. And use the theme tools to adjust colors, fonts, and spacing. 

Once you’re happy with the layout, preview it in mobile, tablet, and desktop views, then click Insert in Gmail to drop it into the Gmail compose window. Your HTML email is now ready to send.

Try Google Workspace for free

Copy-paste rendered HTML into Gmail

You can also insert HTML into Gmail by copy-pasting. Start by exporting your email as an HTML file. Open the file in your browser to confirm it looks the way you want it.

Once it looks good in the browser, select the entire page (CTRL + A or CMD + A) and copy it. Then paste it straight into Gmail’s compose window and send. That is it. The email should land in the inbox exactly as it appeared in your browser preview. Remember to copy the rendered preview, not the raw HTML code. 

There’s also the option to use a mass email Chrome extension for Gmail, like GMass.

Rules for sending HTML emails with Gmail

When sending HTML emails in Gmail, there are some rules to follow. If you’re using free editors like Stripo for HTML, you should be safe. But if you’re writing custom HTML code for your email, remember:

• Images must be hosted online: If you add images to an email, they need to be saved properly and hosted online. All images must be uploaded to the internet and referenced with a link. If possible, store images on your own server. You can also use Google Drive. When using your Google Drive, make sure the link is public.
• External style sheets won’t work: You can’t access external style sheets. You can use embedded CSS or inline CSS within HTML tags. But, Gmail doesn’t support external CSS files.
• Some HTML won’t be supported: Check this list. Some of the HTML that works on a web page won’t be supported in Gmail messages. You’ll need to check that everything looks good in your rendered HTML email before sending your emails.
• Do not use web fonts: Gmail doesn’t support web fonts. You will need to use the standard fonts provided. Alternatively, you can make an image of text, like logos. Then, once you have your image, link to the image in HTML. Once again, remember to use a hosted image.
• Using tables is a good idea: If you’re not using a drag-and-drop HTML editor, use tables. However, there are still issues to watch out for. Make sure your HTML tables work with email HTML testing tools. Here is a list of email testing tools.
• Keep it simple: Gmail isn’t always predictable with HTML support. Because the supported options can change, keeping things simple is a good idea. Writing a simple email also helps your recipient’s email clients render content properly.
• Avoid Google Docs: While there are tutorials that show you how to use Google Docs for HTML emails, this option isn’t ideal. You might find that what you see in Google Docs isn’t exactly the same as the content in the email.
• Create a template: If you’re not using HTML templates from Stripo, create your own. Once you have an HTML file formatted, save it outside of Gmail. This will help you to set up HTML emails rapidly in the future.

Remember, Gmail is constantly evolving. Google consistently updates Gmail. It’s important to stay up-to-date with the latest changes and features. 

You might need to use some specific HTML email testing tools to check if your HTML emails really do work. Consider sending a test email to yourself before sending it to the full list.

Ideally, it’s best to simplify things by using a service like Stripo. With Stripo, you don’t have to double-check the proper structure of your HTML. The content uses inline styles and designs made just for Gmail. This makes sure you can send an HTML email without the stress.

Wrap up: send HTML Gmail emails

Learning how to add HTML to your email template in Gmail doesn’t have to be a nightmare. Though the mailbox provider offers only WYSIWYG editing, there are workarounds. You can create HTML emails in Gmail to suit your unique needs.

Just keep in mind if you’re going to be working on your HTML without help, there are a lot of issues to sidestep. You might struggle at first to ensure your email works with every screen size. You could also find that your email templates stop working after a while.

Rather than trying to code your own email template, we recommend using an HTML email editor. Free and paid email editors are ideal for creating custom HTML.

Frequently Asked Questions (FAQ)

The post How to send HTML email in Gmail without coding appeared first on Email vendor selection.

Engagement rates for emails have recently increased. According to Mailerlite’s industry benchmark report, since 2018, the real estate industry has seen open rates jump by 32% and click-through rates by 54%. 

This shows that now is the ideal time for realtors to start nurturing leads and selling through email marketing. And this guide will help you get your real estate email marketing game down pat.

Does real estate email marketing work?

Yes. Building a successful real estate business requires communicating with people and nurturing relationships. And your ability to buy and sell properties. Email is the perfect channel for all this.

Real estate can have long sales cycles. Buyers might just be in the process of getting their finances in order. They may not be ready to buy right now. You want to position yourself as the go-to realtor. So they’ll come to you whenever they are ready to buy or when they spot that once-in-a-lifetime property.

That can easily be six months or more down the line.

The most effective way is via pre-set, automated real estate email marketing campaigns that help you move leads down the funnel. Are these types of emails more effective? Yes. Drip campaigns generate 50% more sales-ready leads. Mike Opyd, managing broker and owner of RE/MAX NEXT in Chicago, said in an article on RocketProInsight:

How do real estate companies do email marketing?

A potential real estate buyer visits your website and signs up to receive more information about a listing. The buyer is no longer in the awareness stage. Realtor email marketing at this stage should give more information about the property, its neighbourhood, a video tour, schools, and sneak peeks. You could also send an open house newsletter invitation to that or a similar property. This is one way real estate companies and professional realtors use email marketing.

In general, most real estate businesses use email marketing to showcase:

1. Open houses and new listings.
These emails describe and advertise beautiful homes. They sometimes include videos or virtual tour links to increase click-throughs and attract the right buyer. You could also send an open house newsletter invitation to that or a similar property.
Here’s an example of a “just listed” real estate weekly newsletter designed in Mailerlite from HB & CO Real estate.

2. Neighbourhood guides.
These contain information on nearby schools, attractions, and restaurants. They help display your knowledge of the neighbourhood.

3. Local real estate snapshots.
Your real estate clients want an agent who knows the local market. These emails showcase market trends and facts relevant to home buying and selling in your neighbourhood. Use charts wherever possible and present the information.

4. Social proof.
Have you just sold a home? Or helped a family move into their new home? Then your leads should know about these. Testimonials from past clients are a reliable way to drum up new business.

You want to position yourself as the go-to realtor. So they’ll come to you whenever they are ready to buy or when they spot that once in a lifetime property.

5. Property alerts. Home searchers who signed up to receive information on specific properties that meet their criteria get these emails. Buyers who sign up for these alerts on your website are high-quality leads and would engage with your targeted emails. Here’s an example from the real estate investing platform, realestate.co.nz.

Free Real Estate Email Templates

Real estate agents and marketers can design good-looking emails without any coding. There are many great free email editors with professional templates for real estate, like Stripo. Below, you’ll find some of the best free real estate email templates.

Real Estate Email Template Combo for Visit Scheduling, Confirmation & Purchase

When choosing an email template, you’ll have to make sure that it will work for all the emails you send. It must work for newsletters, visit scheduling, visit confirmation, purchase verifications, and property listings.

These clean email templates above are excellent for the steps a buyer takes when purchasing a home. The first one is a real estate welcome email. The second is a reminder email based on a visit to your agency or website. It reminds the client of a property they showed interest in and has a call to action to schedule a visit with an agent. The third is an email template to showcase new listings. The perfect combination for any real estate agency.

Browse Real Estate Email Templates @ Stripo

Free Real Estate Newsletter Email Template

This real estate newsletter template has a clean design. It’s perfect for sending updates and new articles to your subscribers. Highlight the most important piece in the top 2 blocks then add the rest below. The search bar in the header is a nice touch to increase conversions.

Get this email template for free here

Free Real Estate Property Listing Email Template

Here’s a great real estate template to promote your top property listings. Clean and simple to make sure your subscribers will find those View Listing buttons.

Get this email template for free here

What to look for when choosing real estate email marketing software?

1. Ease of use

You shouldn’t spend hours figuring out how to edit templates or create an email in your email software. As a real estate agent, you probably don’t need email marketing software with too many features, as that could mean a steep learning curve. You just need software that makes sending real estate marketing emails easy without all the bells and whistles. 

2. Lead generation features

The top email marketing software comes with form editors and landing page builders to help you add more subscribers to your list.  If your real estate website includes an opt-in form on every page, you can get a lot of qualified buyer leads. 
These new leads will be targeted with emails specific to real estate buyers since they’ve already expressed interest in buying a property.

3. Mobile optimization

2/3 of emails are opened on smartphones and tablets. More than half of email readers unsubscribe from emails that don’t display correctly on mobile. While responsive designs generate a 30% increase in click-through rates.

Top real estate email marketing software already has predesigned, responsive real estate email marketing templates that work on all devices, not just desktop and mobile. The more platforms viewers can read your emails, the better your open and conversion rates.

4. Automation and segmentation features

You must create automated responses to specific actions in an email or website. And to send automated sequences to specific segments of your email list. These are musts for effective real estate email marketing. 

When you segment your list, you create groups based on specific criteria. When you’re just starting to grow your email list, your segments are pretty simple: home buyers, renters, and sellers.

Real estate professionals, teams, and brokerages with extensive lists of clients and leads want to group their lists into multiple groups.

The following real estate segments work very well:

• New homeowners
• First-time home buyers
• High-end buyers
• Likely sellers
• Repeat customers
• Newlyweds
• Divorced leads
• Empty nesters
• Those who aren’t quite ready to start the process
• FSBOs and Expireds
• Investors

You can create segments depending on the clients or lead gen sources you work with. Segmentation allows you to create targeted messaging that gets higher opens, click-throughs, and responses.

5. A lot of high-quality email templates

You can design good-looking emails with the right real estate email marketing software. Look for high-quality, non-generic-looking, and easily customizable templates to choose from.

Standalone email template builders, like Stripo have many real estate email templates that work with most email software.

6. Analytics and reporting features

The best email marketing platforms provide real-time, insightful data are essential for effective real estate email marketing. The basics: open rate, click rate, bounce rate, and unsubscribe rate. An excellent real estate email marketing software visually shows this data so users can see everything happening in one place.

7 Best Real Estate Email Marketing Software

1. GetResponse – Ideal for mid-scale teams and brokerages

GetResponse has evolved from a simple email marketing tool to a marketing automation platform without compromising ease of use. Founded in 1998, it’s one of the pioneer email marketing software. It features lots of tools that make it a favorite for marketers. 

Features real estate agents would love:

• 500+ email templates. There are real estate-specific templates to expedite email marketing for real estate agents.
• Smart automation tools using advanced conditions for list segmentation
• Drag and drop email builder
• Website Builder
• Webinar feature for listing presentations
• Landing page builder. Create landing pages and add sleek forms for lead generation 
• Facebook integration allows you to announce your messages on your Facebook page and transfer Facebook leads to GetResponse.

Our full GetResponse review shows that it’s a well-rounded email marketing and automation platform.

Best feature
Landing page Builder. GetResponse has over 200+ landing page templates. Designing a landing page in GetResponse is very easy using its drag-and-drop landing page builder. 

You can add six types of popup forms, including exit-intent popups, download forms, and fixed bar popups. You can also A/B test two different versions of your landing page. 

The landing page’s URL comes with a default GetResponse subdomain. But you can change the landing page’s URL in landing page settings by connecting it to your website’s domain. 

Pricing
The generous free plan gives access to lead gen tools, a custom domain, and unlimited newsletters for up to 500 contacts. Solopreneurs and small businesses have different pricing plans than mid-sized and large companies. Paid plans for 1000 contacts start at $19/mo and $16/month if paid annually. Prices increase depending on the features you want, the number of team members, and the number of subscribers you have. See full pricing here.

G2 rating: 4.2/5 from 807 user reviews

Integrations: You can connect GetResponse with more than 150 apps and tools. It has a Zapier integration that opens doors for 5000+ tools. 

Get started with GetResponse for free here

2. Mailerlite – Most suited to solo agents

Mailerlite is a simple email marketing service. It offers everything you need to start sending out real estate email newsletters.

Features real estate agents would love:

• A/B Testing for optimizing email campaign performance for realtors
• Drag and drop email editor and 90+ editable email templates
• Visual automation builder
• AI writing assistant to generate headlines, listing descriptions, or even full emails
• Email surveys feature
• Landing page and form builder

Best Feature
Drag and drop email editor. This email marketing tool makes creating and saving your own branded email templates easy. 

Here are the steps to create your email template using MailerLite’s drag-and-drop email editor:

• Click on My templates in the right-hand drop-down menu.
• Create your template and give it a name that’s easy to remember
• Select the Drag and drop editor. You can use any pre-existing templates if you’re on a paid plan.

• Create and save your template. Your saved template will be found on the My templates page. They’ll appear as design options when creating new email marketing campaigns.

For an in-depth look at the platform, check out our full Mailerlite review.

Pricing
The free plan lets you keep in touch with 500 contacts. There’s also a free 30-day trial of premium features. Prices start at $10/month for 500 subscribers. The same premium features are available in all the paid plans. Prices increase depending on the number of subscribers you have. See full pricing here.

G2 rating: 4.6/5 from 463 user reviews

Integrations: Mailerlite integrates with 132 other software and tools, including a Zapier integration.

Sign up to Mailerlite for free here

3. Brevo – Best email software for bulk emails and transactional emails

Brevo was founded in 2012 by Armand Thiberge to make email marketing accessible to all businesses. Recently they upped their game with the send time optimization feature, which helps you figure out the best time of day to reach out to your specific audience. It also has advanced marketing automation features.

Features real estate agents would love:

• 40+ customizable email templates
• Automated email workflow tools
• Landing page and sign-up form builder
• Facebook and retargeted ads manager
• Web chat and SMS feature
• Sales CRM
• Beginner-friendly email editor
• Send time optimization
• Transactional emails feature

It’s a remarkable email marketing platform with a 4.6 out of 5 in our full Brevo review.

Best Feature.
Email automation workflows. Set up triggers so people will receive certain email sequences when they perform specific actions on your website.  

A user who fills a form on your website could get a welcome SMS and email. Based on specific actions, you can automatically segment your subscribers into groups.

Here’s how to use automation in Brevo.

• Navigate to Automation
• Click Create a workflow, then create a custom workflow

• Name your workflow and describe it.
• Select if you want your contacts to enter the workflow more than once
• Define your trigger. For example, a welcome email is automatically sent when a new contact is added to a list.
• Add conditions to your workflow to automatically segment subscribers based on data you have.
• Once you set up the workflow, activate it to allow contacts to enter and move through it.

Pricing
The free plan has 100,000 contacts and up to 300 emails per day. You can get started with their Starter Plan for $9/month. Prices increase depending on the features you want, the number of team members, and the number of emails you want to send. See full pricing here.

G2 rating: 4.5/5 based on 1,427 user reviews

Integrations: It integrates with about 70 tools and apps. There is a Zapier integration also.

Try Brevo for free here

4. Benchmark Email – Most intuitive email marketing software

Benchmark Email has 300 newsletter templates to build and send out responsive real estate email newsletters. Most of its features are available for free. They also have many email marketing resources, making Benchmark ideal for beginners in email marketing. 

Features real estate agents would love:

• Surveys and polls creator
• Popups and forms creator
• Drag and drop email builder
• Automated email workflows feature
• A/B testing for subject lines, send times, and content
• 220+ email templates

Here’s our full review of Benchmark Email.

Best Feature.
List cleaner. You can use this tool to verify and clean your contact list. This is done by removing hard bounces, soft bounces, and unresponsive contacts, e.g., contacts that haven’t opened the last 5 emails. Removing these contacts from your list will improve your deliverability rates. A list verification feature also helps confirm that your subscriber emails are valid.

To clean your list, follow the steps below:

• Log in to your Benchmark account.
• From the dashboard, go to Contacts and pick out the contact list you want to clean.
• Click on the More Options icon and select the Clean List option.

Pricing
The free plan offers you 3500 email sends to 500 contacts per month. With the free plan, you can design amazing emails, create sign-up forms and track email performance. The Lite plan has email scheduling and landing pages, starting at $9.99/month for 500 contacts. The Pro plan has more complex automation and offers A/B testing starting at $15/month. See full pricing here.

G2 rating: 4.2/5 by 64 users. 

Integrations: There are about 40 integrations to CRMs, eCommerce platforms, and marketing automation software. It also has a Zapier integration to 5000+ services.

Sign up today for Benchmark Email

5. ActiveCampaign – Best email marketing + CRM combo for mid-scale brokerages

ActiveCampaign offers much more than most email marketing tools. Compared to other real estate email marketing software, it has the most sophisticated automation features.

But, it may not be ideal for beginners to email marketing as it has a bit steeper learning curve. But it has the most complete feature set on this list with lead scoring, live chat, automation templates, and a powerful CRM.

Features real estate agents would love:

• A great visual automation builder
• Built-in CRM with many list segmentation features
• Time-zone-based delivery
• Advanced analytics and reporting
•  A/B Split testing to improve emails
• 850+ integrations to commonly used apps and services
• 250+ responsive email templates plus an intuitive email builder

See our full review of ActiveCampaign.

Best Feature
Lead scoring. Available in the Plus, Professional, and Enterprise plans, this feature is designed to help you evaluate and prioritize leads and prospects based on predefined rules.

Each contact is assigned a score. Points will be added or subtracted from the scores depending on how the contact meets the conditions. 

A contact score is a numerical value that is assigned to your contacts. A single score can consist of one or more rules that can award or subtract points from contacts if they meet your conditions. 

Let’s say you have created two rules that assign 10 points to contacts who live in your metropolitan area and 10 points to contacts who have viewed your pricing information. A contact that matches these rules would have a total score of 20 points.

Pricing.
There’s a 14-day free trial to test the software. The Starter plan costs $15/month for 1000 contacts when paid annually and includes email marketing automation, site tracking, and 10,000 email sends. The Plus plan has more automation features plus landing pages and lead scoring for $49/month for 1000 contacts, paid annually. Prices increase depending on the features you want, the number of team members, and the number of subscribers you have. Check out the pricing details.

G2 rating: 4.6/5 from 9,332 user reviews

Integrations: Over 870 integrations plus a Zapier integration.

Try ActiveCampaign free

6. AWeber – Suited to small real estate brokerages

AWeber was founded in 1998 by Tom Kulzer as an email autoresponder for businesses. It has long been known as one of the most reliable email marketing software.

Features real estate agents would love:

• 700+ pre-built templates
• Drag-and-drop email builder
• Advanced email analytics and reporting
• Autoresponder workflows and actions
• Aweber’s iPad app for lead generation at open houses
• Landing page builder and sign-up forms
• A/B Split testing

Here’s our full review of Aweber.

Best Feature
A/B testing. You can use split tests to see how changing subject lines and message content would improve open and click rates. This feature isn’t available on the free plan.

1. Click the “Messages” tab and select “Split Tests.”
2. Then click on the green “Create” button to the right of the Split Tests heading and name your split test

3. Define your split segment groups by moving the slider. You’ll send the two messages that you’d like to compare to groups A and B, then send the “winner” to group C. This helps determine which message will get you more replies.

Pricing
You can get started with AWeber’s free plan with most of AWeber’s features for up to 500 subscribers. Free users have a limit of 3000 email sends per month. Paid users save close to 20% on their annual plans, which start at $12.50 per month for 500 subscribers. Prices increase depending on the number of subscribers you have. See AWeber’s pricing page.

G2 rating: 4.2/5 from 597 user reviews 

Integrations: AWeber integrates with over 750 apps and services. Most of these are powered by Zapier.

Sign up to AWeber for free here

7. Mailchimp – Good all-in-one email platform

Mailchimp is one of the most popular email marketing software since its inception in 2001. It’s the most common email software used by new email marketers.

Features real estate agents would love:

• Responsive emails and a mobile app
• Email automation and segmentation features
• Opt-in forms and landing page builder
• 100+ available email and Mailchimp newsletter templates
• Intuitive email builder

Mailchimp has its flaws, too. Here’s our selection of the best Mailchimp alternatives.

Best Feature
Email client testing. Since email clients display email differently, you may want to compare how emails will look in Gmail vs. Outlook. You can use Litmus’ inbox preview feature to see if your email is readable on different email clients before sending it out.

The feature is only available for paid plans. Each paid user receives 25 inbox preview credits per month. If you run out of tokens for the month, you have to sign up for a Litmus account.

Pricing
The free plan allows you to send up to 2500 emails per month to up to 500 subscribers. Paid plans start at $11 per month for 5000 emails and 50000 contacts. Prices increase depending on the features you want and the number of subscribers you have.

G2 rating: 4.3/5 by 11,639 users

Integrations: Over 300 apps, including text marketing platforms, email verification tools, CRMs, and Zapier.

Read our Mailchimp full review

How to set up real estate email drip campaigns

With drip emails, you provide prospects and subscribers with valuable information over a period of time. Many of your real estate prospects may not be ready to buy or sell a house yet, so a drip email campaign keeps them in the loop with useful information till they’re ready.

There is a tendency for over-communication with real estate email drip campaigns. So, make your email marketing campaigns targeted and goal-oriented. Here are the steps for creating effective real estate email drip campaigns.

1. Create a solid strategy

Often, drip campaigns are triggered by events, such as leads received from Zillow, home searches, or other specific website actions. But you can also use them to nurture leads. 

The first step in creating a real estate drip campaign is thus to determine the source of the lead or trigger. When a lead signs up for information about a listing, they want information about that particular listing or similar ones in the neighborhood. 

Your strategy should also account for date-based automations. That is, automated emails that go out on special days, for example, Christmas.

Your real estate email drip strategy needs to account for:

• Triggers. What specific actions or dates will you be creating drip campaigns for?
• Audiences. Who would you be sending the emails to? How would you segment them?
• Messages. If your drip emails fail to add value consistently, you will get high unsubscribe rates. 
• Branding. Your selected templates and tone should be consistent with your brand.

2. Schedule time and frequency

ESP analytics can help you determine what time of day produces the greatest open and click-through rates. The frequency should depend on the type of drip campaign you are running. For example, you might schedule listing updates for sellers weekly while you send out one market update email to sellers monthly. 

A general rule of thumb is to start high and slow down over time. For example, send an email every 3 days, once a week, then once a month. This will help minimise unsubscribes.

3. Choose proper email templates

The most common email templates you’ll need as a real estate agent are:

1. Welcome email template. The welcome email is your first message to new leads from your website. These emails should be short, personalized, and engaging. 

2. The single listing promotion template. This template highlights key features and pictures of specific properties. They should contain the property’s address and your contact details. Send this email to a segmented list of buyer leads who want specific property features.

3. Multiple listings template. Instead of highlighting one property, this template will display three or more listings in your email. Provide key details about each property – number of bedrooms and bathrooms, square footage, and property address.

4. Educational email newsletter. Your real estate email drip strategy should include educational content. These emails link to blog posts on your website that answers your audience’s questions. They may also include short videos to drive higher engagement.

Looking for good real estate email templates? We collected the best free email templates for real estate.

4. Create email segments

Many marketers consider list segmentation one of the most valuable marketing automation features in 2026.

By segmenting your campaigns, you will increase their effectiveness. While much of the content can remain the same, it should be tailored as much as possible to the specific segments, addressing their concerns, needs, and wants.

One of the easiest ways to segment your list is to include more information in your lead gen forms that automatically categorize subscribers into lists. It may also be helpful to send potential clients a questionnaire. And then sort them into specific segments.

Segments can be based on demographics or site actions. You could segment based on age, gender, profession, location, property views, and lead source.

5. Check the analytics

Based on the emails you send, you need to know which works best in your drip campaign, which email has the highest click rate, and which type of drip campaign gets you the most conversions. You should A/B test subject lines, send times, and email content to determine which ones work best.

You should also consider integrating a real estate CRM with your ESP. A good CRM will offer more analytics, deal, and lead management features to track the effectiveness of your communication with real estate clients.

Real Estate Email Marketing Takeaways

Email is one of the most important channels in real estate marketing. And this article has shown you some of the best real estate email marketing tools out there based on the number of templates, ease of use, and other key criteria. We’ve also shown you some real estate email ideas to kickstart your email marketing. But, you’ll need to consider your budget and email marketing priorities when searching for the best real estate email marketing software. Want to add SMS marketing to the mix? See our SMS marketing guide.

Frequently Asked Questions (FAQ)

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